Hi, my name is Eric. I (officially) started this company back in February 2014. Then called Harvey Harper, this started as a concept to create socks that expressed my personality while at work. While on the search for socks that were both fun yet professional, all I could find were boring dark dress socks or the one's with the bright colors and patterns. So I set to work creating a sock that would turn heads, just not my bosses.
As I researched other designs and companies, I noticed a theme with how clothing businesses operated. One, they mass producing products into 'small batches' at large profit margins. Secondly, they follow the buy one give one 'marketing' approach.
Being a conscious consumer, I am constantly looking for ways to value my purchasing power, and try to mainly buy from companies that are local, follow fair trade practices and give back. While I appreciate the steps these social companies have taken so far, a majority of these buy one give one companies fall short with their donation side when making a lasting impact in my community. The item they donate goes to third world countries, which is a step in some direction, however, mostly these types of donations are a handout only program without actually impacting the system to create a lastly change in that community.
Since a majority of these buy one give one companies don't influence the symptoms of the problem they are donating to, I decided to take a stride in a new direction by not only donating a pair with every purchase to someone in your community here in the US, I am only donating these socks to programs that make lasting change in people lives over a structured program that influences people's interpersonal communication, coping skills and teaches job training .
Due to what I now know, I renamed this 'cause-company' as TWOSOME, Sock Co. I wanted this cause-company to do better. I wanted to create something that actually influenced the system that created the problem of homelessness, not just the symptoms of being homeless. It maybe a tough concept for people to understand that poverty is that much of a problem within our own boarders, however the number speak for themselves: 1 in 6 here in the United States lives in poverty, and 10.5 million people are unemployed.
Armed with these stats, our mission is to lower the number of homeless and poverty stricken in the US by reintegrating individuals through a two year program, teaching them job, coping and interpersonal skills. We're not just giving the homeless a pair of socks, instead we are a small part to someone's overall transformation from living on the street off handouts, to someone who is self-sufficent and providing for their family.
With every pair of TWOSOME socks purchased, one pair will be donated to someone who is transforming their life.
TWOSOME, Sock Co. produces business casual dress socks that are artist designed, expertly manufactured and distributed to those in need. Our mission is to provide quality designer socks that influence the system of homelessness, not just the symptoms of being homeless. We have strategic partners in manufacturing, design, distribution and charity outreach that will lower the barrier to self-sufficiency through the purchase of the best socks you will ever own.
This is How We Are Changing Lives:
Fair Trade Practices
First, and foremost, we are starting with how the socks are manufactured. We are working with a manufacture company called Devmir, know in the trade as ‘Socks with a Purpose’. Our manufacture company is committed to producing high quality socks, using the finest materials and utilizing most innovative sewing techniques, all while keeping sustainability and fair trade practices on the forefront of their decision making.
Our commitment to you is to produce a high quality sock that you can wear numerous times without getting holes. Being that, we have chosen the finest cotton and the most innovative designs to help support you feet. The designs include breathable material to help keep your feet dry during the day, and to stay warn at night. And know that annoying seam on the toe? We have changed the way socks are stitched together to no longer create that seam on the toes. When it comes to the heel, the socks are stitched in a ‘Y’ pattern, better cupping and supporting your feet. Also, after months of testing, we have found the perfect blend of cotton and nylon to help these socks stay up during the day, preventing them from following down to your ankles.
With leading class manufacturing and materials secured, we next focused our attention to the design. When shopping for dress socks, it’s the same dark pattern everywhere we looked, or it was the outrageous color that we couldn’t be proud to wear to work and have our boss see. So we have created designs that are fresh, original and show off your individual personality, yet stay in the acceptable range. We have partnered with designers from FIDM, The Fashion Institute of Design & Merchandising. FIDM is known for leading fashion trends and world-class designers. By working in conjunction with artists & designers during the design process, we have created an amazing products that you will love to wear and show off. You have be warned, these designs will cause extreme jealously, and hopefully your spouse or roommate doesn’t take them after a load of laundry.
Line UpAdditionally, we will have an expansive lineup to include various product ranges. Through the progression of TWOSOME, our lines will include:
Men’s & Women's Casual
Loafer Liners (no show)
Each sock is named after the people that have inspired us to create this company. As we give back with every purchase, we will name our new designs after the individuals we help get back on their feet, transforming the socks into a person who became self-sufficent.Delivery | Logistics
We have found the best way to get your purchase as quickly in your helping hands as possible. We have partnered with a distribution center that will fulfill your orders, dropping the socks off at your door in a timely fashion.
So, we made partnerships to get you the best looking and most innovated designed socks you will ever own. We have combined the top materials in the industry, a cutting edge manufacturing process, with designs from top artist from the fashion institute, all so you know that you will receive a top-notch sock. Trust us, you will stand out wearing these.
However, we didn’t stop there.
At TWOSOME, we feel there’s more to life than just creating a quality brand and buying an industry-leading product. We wanted our product to give back to those in need, to be socially conscious like ourselves. So we thought, TOMS does it for shoes, and Warby Parker for glasses, why can’t we do it for socks.
So we decided upon using the one for one business model. However, instead of giving our donations to people overseas in Africa, or even the homeless population that just wants a handout, we wanted our socks to truly make a lasting impact in someone’s life. We wanted the donated socks to be more than just a band-aid, to actually influence the system, and to get people here, in our community back on their feet to work.
A Hand-Up, Over A Hand Out
Enter the OC Rescue Mission, a charity that does more than provide soup and meals for the homeless. Jim Palmer and his crew of dedicated individuals give more than just a hand out, they give a hand up. By taking in hundreds of Men, Women, Families and Children for 18 to 24 months at a time, The OC Rescue Mission makes a commitment to every person who enters their program to change their lives for good. They teach these individuals life changing skills, such as how to interact with others, how to cope with difficult life situations, how to find and sustain employment, and most importantly, how to reintegrate into the community, ultimately becoming self sufficient.
We love how much the OC Rescue Mission does for people that we found a way to incorporate TWOSOME mission of providing quality dress socks to you and sustain it’s own charitable donations of getting people back on their feet. We know that a sock maybe a small item in an individual’s transformation into becoming a productive member of society, however, it is one less barrier that person will have to face. So, with every purchase of TWOSOME socks, we will donate a pair on your behalf TWOSOME one who deserves a second chance. Pair for Pair.Also, with their network of 450 rescue mission across the country, we will hand select every single partner, using OC Rescue as our guide in find the best ones that make the biggest impact. As we grow, we will donate across the United States. Here's how it will work. Say you live in Southern California, great we will donate to the Orange County Rescue Mission. But wait, say I live in Texas. No problem, we gotcha covered, we will partner will a mission out there that helps people get back on their feet.
When you buy these socks for yourself, loved one or a friend, you know that you will be directly helping someone in your community transform their life for a lifetime.
And finally, Easton Ellis...
Eric, Chief Sock Giver