The New Up's Music Revolution: Join Together With the Band

The New Up wants you to join us in a creative journey by participating in our crowdfunding campaign to record and release our new album.
Thumbnail
Noah Reid
Music
San Francisco, California
United States
6 Team Members

Who is The New Up?

The New Up is a truly independent, DIY, electro rock band from San Francisco that's always done things our own way. Over the last several years, we have spent countless hours writing, rehearsing, recording and touring. Through this journey and some serious self-reflection, we've come to a vision of the music we really want to make, the music we strongly feel could have a significant impact on the community and the world. In a city and nation with increasingly limited resources for the arts and where artists struggle to survive, we have never stopped working toward our dream. Your contribution to our campaign will allow you to collaborate with us to keep independent music alive, and be a part of an inspired, authentic creative process in a highly commercialized industry. Music that genuinely comes from the heart is a universal language and connects all walks of life. It's one of the few things in life that can bring hope and change to us all.

 

Why Should I Donate?

This new album is going to be the pinnacle of everything we've done up to this point, and we've poured our very existence into the writing process for this release. We've also vowed to ourselves to not settle for anything less than full creative expression and realization of our vision. The recording process for our past albums - which have received a fair amount of recognition - was a little more straightforward: we wrote the songs, recorded the songs in a studio, and released the songs. This time, we came together and decided to take an entirely different approach to making music and connecting to the community through our music. Working together with our dear friend and producer, Jack Frost, the process of writing this new album has been much more in-depth, creatively driven and inspired than any of our previous albums, so we expect to far exceed our past successes with this strong new direction, drive and confidence in the power of the songs. We're also really reaching for a larger audience with the content, production and stylistic vision of this new album, and doing it in a way that stays true to our own creative aspirations. In addition, we're donating a portion of the funds to an undeniably righteous non-profit, Half the Sky Movement, which aims to empower oppressed women and girls all over the world. When you add all of these factors together, you get a project that will not only be immensely helped by the community, but will also be of great benefit to the community, making it hard to think of a reason to not donate.

 

So Where Do the Funds Go?

Your donations are going directly into the quality and reach of our new album. The primary goal is to pay for expenses related to the recording and duplication of the music. We need some seed money to be allocated towards gear for our home studio, to get the ball rolling on the recording process. We have spent the last several years building up our home studio, but still need additional, essential pieces to complete a professional workspace. Microphones, an audio interface and software plug-ins are among the big-ticket items, which are all spelled out in our budget below. This will allow us to complete basic tracking and overdubs on our own, rather than pay others for their studio time. It's the whole owning vs. renting paradigm and it will apply to all current and future recording projects. After the album is funded, the rest of our funds will be spent on promotion to get our album out into the world. It doesn't make sense to have a great product if nobody hears it, so we're hiring a trusted and established PR firm. In addition, we're donating a portion of the funds to Half the Sky Movement, a wonderful global non-profit whose goal is to put an end to the oppression of women and girls worldwide.

 

Charity (2% of Gross Donations)

$500

UAD Apollo analog to digital converter

$2,500

Wide Diaphragm Vocal Mic

$1,750

Power Conditioner

$120

Headphone Amplifier

$180

Two Pairs of Headphones

$230

Software Plug-ins

$1,000

Drum Microphones

$450

Mixing

$3,000

Mastering

$1,000

CD Duplication

$1,000

PR Campaign/Marketing

$10,000

Indiegogo/Paypal Fees

$3,270

Total

$25,000

 

I'm Broke, How Else Can I Help?

As artists, we understand that not everyone has the resources to contribute monetarily. But there is still so much you can do. In a word (or three) - spread the word! Whether it's through social media, email, phone, carrier pigeon or a good old fashioned face-to-face conversation, directing folks to The New Up's campaign and introducing them to our music is invaluable. We truly appreciate our fans' sharing the love with their fellow music fans. And the fact that there are so many tools and resources at everyone's disposal means that it's easier than ever to spread the word.

 

You can:

- Post a link to our campaign on your Facebook page

- Post a link on your Twitter, and retweet our Twitter posts

- Point people to this page (http://igg.me/at/thenewup/x/2175393)

- Email your friends, family and acquaintances about The New Up's campaign and our music

- Share The New Up's campaign video via this page and YouTube

- Embed our campaign's widget anywhere you can using the Indiegogo share tool

- Talk about The New Up's campaign and music to your friends and family

- Talk about the band to your friends and associates who are music writers and radio hosts


Thanks again for your support. We really can't do it without you!

Find This Campaign On
$26,115USD
raised by 365 people in 1 month
104% funded
0 time left
$25,000 USD goal
Flexible Funding This campaign has ended and will receive all funds raised.
Campaign Closed
This campaign ended on July 2, 2013
Select a Perk
  • $10USD
    Drop It Like It's Hot

    Digital download of the new album before it's released (album art included w/ all digital downloads of the new album)

    49 claimed

    Estimated delivery: September 2013
  • $15USD
    Wish You Were Here

    -Digital download of the new album before it's released -We'll send you a personalized postcard so beautiful it'll end up on your fridge

    42 claimed

    Estimated delivery: September 2013
  • $25USD
    Lil' Black Book w/ Me Poems In

    -Limited edition eco-friendly digipack CD of new album + download Plus either: -Handwritten lyrics for song of your choice or -A poem written by one of the bandmembers (Please add $5 for international shipping.)

    64 claimed

    Estimated delivery: October 2013
  • $50USD
    Born in the USA

    -Limited edition handmade custom-sized TNU t-shirt, made by bandmembers -Indiegogo-exclusive demo of 1 b-side not on the album -Digital download of new album before it's released Plus either: -Handwritten lyrics for song of your choice or -A poem written by one of the bandmembers (Please add $10 for international shipping.)

    45 out of 50 claimed

    Estimated delivery: October 2013
  • $75USD
    All You Need Is Love

    -Limited edition handmade custom-sized TNU t-shirt, made by bandmembers -Indiegogo-exclusive demo of 2 b-sides not on the album -Limited edition eco-friendly digipack CD of new album + download -Behind-the-scenes "Making of..." DVD w/ exclusive footage and interviews Plus either: -Handwritten lyrics for song of your choice or -A poem written by one of the bandmembers (Please add $10 for international shipping.)

    6 out of 50 claimed

    Estimated delivery: October 2013
  • $100USD
    Hit Me With Music

    -Downloads of every TNU album/autographed copy of new album -Thanked in liner notes -Indiegogo-exclusive demo of 2 b-sides -Behind-the-scenes "Making of..." DVD Plus either: -Handwritten lyrics for song of choice or -Poem written by bandmember OR -1-hr. lesson at Blue Bear School of Music on instrument of choice -Behind-the-scenes "Making of..." DVD -Thanked in liner notes -Autographed copy of new album + download 250 or 3 available respectively (add $5 for int'l shipping)

    31 claimed

    Estimated delivery: October 2013
  • $200USD
    Backstage Pass

    -Invitation to private listening party for the new album in Blue Bear School of Music's Performance Hall Theater before the album is available anywhere (apps and beverages incl.) -Autographed limited edition eco-friendly digipack CD of the new album + download -Behind-the-scenes "Making of..." DVD

    7 out of 30 claimed

    Estimated delivery: September 2013
  • $250USD
    Gotta Know When To Hold 'Em

    Surprise!! This is one of the best valued gifts and is beyond worth the donation amount! Good for local to international. Plus: -Autographed limited edition eco-friendly digipack CD of new album + download -Thanked in liner notes -Indiegogo-exclusive demos of 2 b-sides not on the album -Behind-the-scenes "Making of..." DVD (Please add $5 for international shipping.)

    8 out of 15 claimed

    Estimated delivery: October 2013
  • $500USD
    Video Killed the Radio Star

    -Donor will be in a video for one of the songs on the new album -Autographed limited edition eco-friendly digipack CD of new album + download OR -The New Up will perform acoustically at your kid's birthday party, your graduation party, bar mitzvah, cocktail party, etc. -Autographed limited edition eco-friendly digipack CD of new album + download (Does not include travel costs outside of NorCal.) 20 and 5 available respectively (Please add $5 for int'l shipping.)

    2 claimed

    Estimated delivery: October 2013
  • $1,000USD
    Last Night A DJ Saved My Life

    -A mystery member of The New Up will DJ the party of your choice -Autographed limited edition eco-friendly digipack CD of new album + download -Thanked in liner notes -Indiegogo-exclusive demos of 2 b-sides not on the album -Behind-the-scenes "Making of..." DVD (Outside of Northern California does not include travel costs.)

    1 out of 10 claimed

    Estimated delivery: October 2013
  • $2,000USD
    Got a Song Ain't Got No Melody

    -The New Up will write/record a custom song for you (wedding, loved one, birthday, etc.) w/ delivery of master recording to donor upon completion -Autographed limited edition eco-friendly digipack of the new album + download -Sneak peak at demos of the album + submit song titles for each song, one of which we will choose + submit feedback (band will review) -Thanked in liner notes -Indiegogo-exclusive demos of 2 b-sides not on the album -Behind-the-scenes "Making of..." DVD

    1 out of 5 claimed

    Estimated delivery: October 2013
  • $4,000USD
    Party Like It's 1999

    -Write/record custom song for you (wedding, loved one, birthday, etc.), delivery of master recording to donor -Perform at your private party (including covers of your choice/song we wrote for you), includes all equipment (not incl. travel costs outside NorCal) -Autographed limited edition eco-friendly digipack of new album + download -Thanked in liner notes -Indiegogo-exclusive demos of 2 b-sides not on album -Sneak peak at demos of new album + submit feedback (band will review)

    0 out of 5 claimed

    Estimated delivery: October 2013
Do you think this campaign contains prohibited content? Let us know.