Sidebar Eyewear - Polarized & Customizable Shades 'Snow, Beach, Chill'

Constructed from memory plastic & polycarbonate. Go outside & enjoy life. _____Snow. Beach. Chill.
Bexvlu1wqooddcfwri79
Justin Sohn
Fashion
Miami, Florida
United States
3 Team Members

Please note: For all reward options, shipping is FREE for US addresses. International orders please add $7 or $15 depending on your support level.

We will ask for your color preference and shipping address at the end of the campaign! Check out our website to see all the shades to choose from! www.SidebarEyewear.com 

EVERY CONTRIBUTOR will receive Sidebar shades. Even if we do not meet our $9,600 funding goal.

 

Hey Indiegogo!

My name is Justin Sohn and I’m here to launch Sidebar Eyewear.

As a college student, I have always loved and needed sunglasses. One morning, I woke up to my Oakleys chewed up on the floor next to my bed, thanks to my puppy Melo. Immediately I went out and started looking for my next pair. The only options available were cheap $10 knockoffs that don’t protect your eyes or crazy expensive designer brands.

So why are sunglasses so expensive? A few large powerhouses have been running a monopoly and inflating prices since the 1980s. The worlds largest eyewear company, Luxottica, owns almost every brand or store you can think of related to sunglasses such as, Rayban, Oakley, LensCrafters, and Sunglass Hut. They also control all aspects of manufacturing, including design, pricing, and distribution. This results in extremely inflated prices for sunglasses.

THE IDEA WITH SIDEBAR

I wanted stylish and durable shades that I could wear anywhere without having to worry about breaking or scratching them. I have always wanted sunglasses for places like the beach, parties, skating, surfing, or just chilling by the pool and enjoying life; and that is what I am now offering to you. I also wanted shades that I wouldn't get bored of. Shades and colors that I could customize to rep sports teams or just switch up the vibe when I wanted to.

My goal with Sidebar is to offer the highest quality, polarized, and fully customizable sunglasses at an extremely affordable price. AKA, offer you guys awesome sunglasses that I, myself, am proud to wear.

 -Justin

SIDEBAR PREMIER LINE

The premier line will be Sidebar's first production run ever and that is why we're offering it on Indiegogo.

Over the past two years, we have progressed through multiple product design stages, created 3D electronic renditions, built prototypes, sourced samples, refined the design again, completed product durability tests and overall perfected the product.

Sidebar's premier line allows you to be unique every single day. Whether you want to rep your school, your sports team, match any color of clothing possible, or just switch up your style.

MATERIALS AND CONSTRUCTION

We've done our best sourcing and testing of the highest quality materials available. As project backers, I believe you have the right to know exactly how your sunglasses are made.

SnapBar Hinges

The premier line has a SnapBar hinge system that allows you to take apart the sunglasses in a matter of seconds. With SnapBar hinges you can custom build your own shades whenever you want, where ever you want, by interchanging the parts between glasses.


Polarized Polycarbonate Lenses

The lenses are polarized polycarbonate and have UV filters which block 100% of UVA and UVB ultraviolet rays up to 400 nanometers.

We chose polycarbonate because it is an extremely light weight and strong material. This material is also commonly used to make bullet proof glass, crash helmets, and riot shields. It protects your eyes much better than the often used acrylic or CR-39 lenses.

The Frames

The frames are made of a TR90 memory polymer that is extremely flexible and durable. It can be put under enormous pressure and flex and still return back to its original shape, completely unphased.

You can bend it and twist it in any which way without having to worry about stress marks or cracks. We even ran over the frames with a 4,000 pound truck and it held up like champs!

The flexibiltiy combined with the lightweight frame really allows Sidebars to shape nicely and fit comfortably to your face.

COLOR OPTIONS

If you opted for custom Sidebars, check out the 'Build Your Own' sunglasses cuztomizer page of our website at:

www.SidebarEyewear.com/products/custom.

Here's what it looks like!

THE COLLECTION

 


 

 

 

PERKS & REWARDS

As a reward for your support, we're going to send you the first Sidebars ever made!

FREE SHIPPING anywhere within the United States! For international shipping, please add $7 or $15 depending on your level of support.

At the end of the Indiegogo campaign, you will receive a survey so you can specify which colors you would like.

Pictures of all the color options are shown below!

$25 Perk: One pair of Sidebars (any color) + microfiber pouch

$34 Perk: Custom build you own pair of Sidebars + microfiber pouch

$50 Perk: Two pairs of Sidebars (any colors) + microfiber pouches

$65 Perk: Custom build two pairs of Sidebars + microfiber pouches

$80 Perk: Four pairs of Sidebars (any colors) + microfiber pouches

$195 Perk: Ten pairs of Sidebars (any colors) + microfiber pouches

$375 Perk: Twenty pairs of Sidebars (The full collection!) + microfiber pouches

$1000 Perk: Forty pairs of Sidebars + microfiber pouches + lifetime 20% discount!

 

HELP SPREAD THE WORD!

Please help let people know about this project.  Repost, retweet, re-whatever is possible. Indiegogo makes it easy with their handy share tools listed at the top of the page.

Our direct Indiegogo link is www.igg.me/at/SidebarEyewear


Thank you so much for your support, and checking out our campaign!

Find This Campaign On
$10,032USD
raised by 82 people in 1 month
105% funded
0 time left
$9,600 USD goal
Flexible Funding This campaign has ended and will receive all funds raised.
Campaign Closed
This campaign ended on July 9, 2013
Select a Perk
  • $20USD
    Dub | Early Bird Special

    As a thanks to our first 75 supporters, we're knocking $5 off the price. One pair of polarized Sidebar shades (any of the 20 colors). Please add $7 for international shipping.

    43 out of 75 claimed
    Estimated delivery: July 2013
  • $25USD
    Reserve Your Pair

    You will receive a pair of polarized Sidebar shades (any of the 20 colors). Please add $7 for international shipping.

    3 claimed
    Estimated delivery: July 2013
  • $34USD
    Custom // Build Your Own Pair

    Customize your own pair of Sidebars. Check out the customizer page on our website www.SidebarEyewear.com/products/custom. Please add $7 for international shipping.

    4 claimed
    Estimated delivery: July 2013
  • $50USD
    Pregame // Reserve 2 Pairs

    You will receive TWO pairs of polarized Sidebar shades (any of the 20 colors). Please add $7 for international shipping.

    9 claimed
    Estimated delivery: July 2013
  • $65USD
    Custom // Build 2 Pairs

    Customize TWO pairs of your own Sidebars. Check out the customizer page on our website www.SidebarEyewear.com/products/custom. Please add $7 for international shipping.

    5 claimed
    Estimated delivery: July 2013
  • $80USD
    4 Pairs // It's a Foursome

    You will receive FOUR pairs of polarized Sidebar shades (any of the 20 colors). Please add $7 for international shipping.

    5 claimed
    Estimated delivery: July 2013
  • $195USD
    10 Pairs // Now It's a Party

    You will receive TEN pairs of polarized Sidebar shades (any of the 20 colors). Please add $15 for international shipping.

    2 claimed
    Estimated delivery: July 2013
  • $375USD
    20 pairs // The Collection

    You will receive the entire Sidebar collection. All TWENTY pairs. Please add $15 for international shipping.

    6 claimed
    Estimated delivery: July 2013
  • $1,000USD
    Member for Life // Discount

    Become a member of the Sidebar Team for life. For this pledge you will receive two full collections of Sidebars (40 pairs!). You will also be given a special account with a lifetime 20% discount on all purchases made from www.SidebarEyewear.com.

    1 claimed
    Estimated delivery: July 2013
Do you think this campaign contains prohibited content? Let us know.