Reflective Bicycle

Fund a line of reflective bicycles built to resist obsolescence! Visible, durable and stylish!
Antoine Capeyron
2 Team Members

contact us:  


email us : 

This project will fund the creation of a line of reflective bicycles specifically designed to destroy planned obsolescence with style.

Reflective Bicycles

 Reflective material in any form sends light back to its source. Our Reflective bicycles are coated in a special reflective material that does just that. The effect seen depends on the light conditions, so to pedestrians or cyclists, your frame will not be distracting, it simply ensures visibility from car drivers and safety for everybody.
 One of the best benefits; no batteries required. Your bicycle will stay reflective for seven years guaranteed, but with proper care, can stay reflective indefinitely. The bike will reflect the quality and intensity of light projected which is perfect for car headlights. 

 The images below show a comparison of indirect and direct light in a well-lit room represented here by our camera flash off (left) and on (right). The pictures on the right are an example of how reflective coating bounces back camera flash, which would simulate a car driver's perspective in daylight;

A driver's perspective;

 When driving, you are aligned with the headlight angle, when car headlights illuminate the bike frame, rims and spokes, your bike will be the most visible thing on the street. The illustration below demonstrates how the car driver (A) would see the reflection at it's most intense. The rider and pedestrian (B&C) will see a lesser amount of reflection, so you'll stand out to drivers without being distracting on the road.

 The photo below was taken from the driver's perspective inside a car. Notice how the road sign in the background shows a similar type of reflection.

The Bicycles;

 In May 2013 we got in touch with one of the major suppliers of reflective material for industrial use in Germany. The material we got our hands on is perfect to adapt to bikes because it is built to resist all weather conditions, it is anti-corrosion, coated with a strong layer of varnish and comes with a warranty of 7 years of consistent light reflection. This is exactly what you need for a bike coating, it will also protect the coated frame from rust and is scratch-resistant.

 The first frames were built as soon as we had the material so we could test it under all conditions. Over the past 10 months, all aspects of the process and the materials have successfully endured heavy daily testing, surviving direct sunlight, high humidity, winter snow, mud etc...


We have one master bike-builder who has been making bicycles as a hobby and professionally for the last six years. After relying on bikes as a primary form of transport and repairing many flimsy bicycles, it became apparent that there was a need for bikes that are sturdy with a minimum amount of maintenance, there's a need for bikes that are built to last that don't come with flimsy excessive parts as standard.     A selection of components were made to ensure a light, yet durable bike that needs no replacement parts for the next 5 years; tires of solid rubber which means no punctures, front drum brakes which means no brake pad replacement,  back coaster break which means no cables to mess with, making this bike a light, reliable and swift ride.

Safer bike riding;

 Being seen on the road makes the difference between cruising and ghost riding. This project aims to improve bike safety through our reflective coating while looking stylish. The added incentive here is that it's a passive form of lighting; it requires no batteries, making it a reliable alternative with less waste. Anyone who depends on a bicycle for transport will know how many bike light batteries you go through in a year, and other bike lighting systems are extremely heavy on battery-use.
 We want to help people to be safe on the street in a environmentally-friendly way and to continue experimenting with what we love. Cycling is already the green way, so let's add more colours to that spectrum.

The Dream Team - About Us;

MECHANICS: Three passionate bike riders looking for the best ride. This crew have extensive experience in international bike trips and have the handy skills needed to build from scratch, to tweak and troubleshoot the perfect bike.

Antoine-John Capeyron
- Our Tour de Force mechanic, graphic whizz, screen-printing, up-cycling illustrator and founder of Happarel.  

Michael McInerney -  Irish photographer and multimedia kiddo, self-taught bike mechanic.

Ebi Schilling -
  Born in Germany, studied politics, self-taught bike mechanic with the political know-how.

 These two Berliners contribute Creative and Design to our projects. 

Brian Smith - Born in Ireland, studied Music, English and Psychology, music producer, programmer, builder and broadcaster, this is the pretty face and calming voice of Happarel.

Fay Smith - Born in Germany, studied fashion design at the University of Westminster, London. Designer, crafter, personal yoga instructor to the team helping us achieve balance on and off the saddle.

Let's get deep into the Tech Specs: 

This bike is made to be loved by all type of bike riders, and for all the bad roads that you'll cross, the ride is light, sturdy, and efficient.

  • Modified Racing frame that gives enough space to fit large back tires for better comfort and grip. The Berlin streets have plenty of cobblestone paving and riding skinny tires may look good and is speedy, but you'll sacrifice comfort and can easily damage those pretty rims. This is a hybrid for the inner city, speedy and comfortable with custom built front and back wheels on Ambrosso rims.
  • Sturmey Archer drumbrake front hub.
  • Single-Speed back hub - Shimano Nexus with coaster brake.
  • Airless tires by Airfree. Warranty of 3-6,000 Miles with NO punctures!
  • Brook's Saddle (B17 Narrow / B17 Imperial).
  • Shimano Square Taper bottom braket.
  • Sturmey Archer crank.
  • USB-Rechargeable lights front and back. 
  • Each bike will have a unique digitally-engraved nameplate
 Every bike is handmade and will be unique in it's own right. Our rides deserve as much attention to every minor detail as possible, which means there's a variety of parts that may differ on each bike, such as the saddle, handelbars, crank set and the finish which, each chosen to fit with the overall individual style of the ride.

 We're working on an embedded GPS tracker which can locate the bike in case it gets lost. Depending on funding and the practicalities of a personal GPS tracker, we can add more layers of functionality.

What will we do with the funds

  • 7.000 € : Bicycle parts
  • 3.000 € : Bicycle tools 
  • 2.000 € : Advertisement / trade show fees 
  • 2.000 € : New office computers
  • 2.000 € : Mechanics' frame building workshop
  • 2.000 € : bicycle tubing
  • 2.000 € : Workshop renovations 


The aim is to make this a reference in style and safety, to motivate creators and brands to build bicycles and tools that resist obsolescence, smartly designed, safer, less wasteful and greener than ever. 

 Bike riders should stay seen and can be even more green. The only tool for maintenance you will need for this bicycle is a bottle of natural oil to be used every month to keep her running smooth (we'll even ship you one for free). Your bike will be the smoothest, safest, reflectivest, sexiest, most comfortable piece of hardware on the street.

 We love our green bikes and we appreciate the support from contributors helping to keep cycling green and keeping us doing what we do best.

Remember, keep the fun between your legs.

Wishing you a good ride from the Happarel Team.

contact us:

Find This Campaign On
raised in 1 month
6% funded
No time left
€20,000 EUR goal
Flexible Funding This campaign has ended and will receive all funds raised.
Campaign Closed
This campaign ended on April 30, 2014
Select a Perk
  • €10EUR
    Supporter's Credit

    As a thank you, contributors will be thanked on our Supporter's List.

    5 claimed
  • €29EUR
    Reflective bicycle t-shirt

    handprinted 100% recycled and organic cotton, with water based ink and copper powder (handmade tones) Size SML

    0 out of 20 claimed
    Estimated delivery: April 2014
  • €50EUR
    Silver Pack

    Limited edition A3 Art, screenprinted with reflective ink, and Silver Supporter's List.

    2 out of 100 claimed
    Estimated delivery: July 2014
  • €50EUR
    Pack Art Support

    Limited edition A2 screenprinted poster, with reflective ink, and Silver Supporter's List.

    0 out of 100 claimed
    Estimated delivery: July 2014
  • €100EUR
    Pack tee plus

    Reflective t-shirt, Limited edition A2 screenprinted poster, sticker kit for your bike, all with reflective ink, and Supporter's List.

    1 out of 50 claimed
    Estimated delivery: July 2014
  • €200EUR
    Gold Pack

    Limited edition A2 Art, screenprinted with reflective ink, a t-shirt screenprinted and Golden Supporter's Listing.

    1 out of 50 claimed
  • €200EUR
    Pack Bike Plus

    Reflective Rain Jacket, Reflective t-shirt, Limited edition A2 screenprinted poster, sticker kit for your bike, all with reflective ink, and Supporter's List.

    0 out of 40 claimed
    Estimated delivery: July 2014
  • €1,000EUR
    Pack Custom

    Custom Bicycle frame of your size, with the colour of your choice, Reflective Rain Jacket, Reflective t-shirt, Limited edition A2 screenprinted poster, sticker kit for your (other) bike, all done with reflective ink, and Supporter's List.

    0 out of 20 claimed
    Estimated delivery: July 2014
  • €2,500EUR
    Pack Custom Plus

    Custom complete reflective Bicycle of your size, with the colour of your choice, Reflective Rain Jacket, Reflective t-shirt, Limited edition A2 screenprinted poster, sticker kit for your (other) bike, all done with reflective ink, and Supporter's List.

    0 out of 10 claimed
    Estimated delivery: July 2014
Do you think this campaign contains prohibited content? Let us know.