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Production of HIV/AIDS educational videos for public schools to teach Prevention, Awareness, and Compassion in grades 5-12.
Jodie Howerton
Seattle, Washington
United States
1 Team Member


The Redefine + Team  wishes to thank our more than 200 contributors for helping us exceed our fundraising goal! Production of the first 2 videos will begin in November!

Donations can still be made for the last 2 videos at: https://giveto.seattlechildrens.org/HIVVideo

My name is Jodie and I am the mother of an HIV positive, 8-year old boy who attends public school near Seattle. I launched this grassroots effort after previewing the antiquated HIV/AIDS instructional video materials at my son's school. Produced in the 1980s, the videos were outdated and contained medically inaccurate information. The situation demanded immediate change. Initially, the solution seemed easy: find new video materials and get them into the classrooms. After working together with the school district, and failing to find appropriate replacement videos in the marketplace, it became abundantly clear that brand-new materials needed to be created.


In spite of vast changes in our understanding of HIV, many school districts across the nation continue to use outdated video resources, many compiled in the 1980s and 1990s, to fulfill state HIV/AIDS educational mandates. Updated, relevant video resources are needed to help school districts and classroom teachers present scientifically accurate information and reduce the devastating social stigma that still surrounds those infected with the disease. 

With the collaboration of Washington state’s Office of the Superintendent of Public Instruction (OSPI) and fundraising logistical support from Seattle Children’s Hospital Foundation, we are ready to move ahead and make a difference.

With no money in public school budgets for creating new resources of this quality, we turn to you – the parents, friends, and supporters in our community. To ensure effective education and coherent messaging that supports the state-mandated HIV/AIDS education curriculum, age-appropriate videos need to be created for 5th, 6th, 8th, and 11th graders.


Pledges to this project will directly support the production of the first video in the series. These videos will be disseminated first in Washington state, to all 295 school districts, and then nationally. All of the video resources produced will be made available to the schools free of charge. If we surpass our funding goal and get ever closer to our final project “stretch” goal of $150,000, we can immediately begin production on the remaining three videos!

Education is our best defense against the spread of HIV/AIDS and against the stigma still surrounding the virus. There has been a resurgence of new HIV infections in 18-24 year olds in the United States and the disease continues to ravage other parts of the globe. Through education, we can get to zero new infections and can foster compassion and acceptance for those living with the virus. Together, we can turn the tide! Will you join the fight? Our panel of medical and education experts, our video production team, and many brave positive individuals who are ready to share their stories are literally standing by. 

We can only move forward when funding is in place.

Thank you for your pledge!

Our Partners

OSPI is the primary agency overseeing K-12 public education in Washington state. They work with 295 school districts comprising 2,300 schools with 1.04 million students in attendance. Over 53,600 teachers benefit from the educational resources they provide. We are grateful they have joined our effort and are providing us the valuable guidance we need to succeed.

Seattle Children’s Hospital Foundation is inspired by three simple words: Hope, Care, and Cure. For over 100 years, they have been dedicated to providing top-quality care to every child in the region who needs them, regardless of the family’s ability to pay. We are proud and very fortunate to have their partnership throughout this important campaign.

Jodie & Duzi


Family day at the park

Find This Campaign On
raised by 210 people in 1 month
149% funded
No time left
$14,000 USD goal
Fixed Funding This campaign has ended and will receive all funds raised.
Campaign Closed
This campaign ended on October 2, 2013
Select a Perk
  • $5USD

    Show your support for improving HIV/AIDS educational resources. Your donation will help insure these new video resources will get to our public schools! We thank you for your pledge.

    17 claimed
    Estimated delivery: December 2013
  • $25USD

    Show your support for this important educational improvement effort and display your support with a REDEFINE+ sticker.

    35 claimed
    Estimated delivery: December 2013
  • $50USD

    For this thoughtful donation, you will receive our REDEFINE+ wrist-band as well as a REDEFINE+ sticker to display and help spread awareness of our campaign.

    15 claimed
    Estimated delivery: December 2013
  • $100USD

    This wonderful donation in support of HIV/AIDS education is greatly appreciated! For your support you will receive a REDEFINE+ t-shirt, the REDEFINE+ wrist-band and the sticker as well.

    41 out of 200 claimed
    Estimated delivery: December 2013
  • $1,000USD

    For this very generous donation, you will receive Associate Producer credit in the new video will be granted to you for this very generous donation. You will, of course, receive the 2 REDEFINE+ t-shirts, REDEFINE+ wrist-band, and the sticker as well.

    8 out of 10 claimed
    Estimated delivery: December 2013
  • $5,000USD

    For this unprecedented donation toward improving public education on this important issue, you will receive Executive Producer credit in the video. You will of course, receive 2 REDEFINE+ t-shirts, wrist-band and sticker as a token of our appreciation. As an Executive Producer, you are insuring that these important video resources will get to our public schools. Upon request, we'd be glad to share with you a hard copy DVD of the completed works.

    0 out of 5 claimed
    Estimated delivery: December 2013
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