NY RUNWAY SHOW FOR OCTOBER THE INTERNATIONAL BRIDAL MARKET

Launch the latest wedding dress collection by Justina McCaffrey through a fashion show at NY's bridal fashion week.
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Justina McCaffrey
Small Business
Toronto, Ontario
Canada
1 Team Member

 

Internationally acclaimed Bridal fashion designer Justina McCaffrey invites you to be a part of Bridal Fashion Week 2013 NYC!

 

This campaign is about producing a fashion show of Justina’s new Haute Couture wedding designs for Bridal Fashion week in NYC October, 2013. After a traumatic break-up with spouse/business partner and a one-year absence from the fashion scene, the resilient Justina McCaffrey is returning with fantasy designs to wow the fashion world and brides to be!

 

“Designing extraordinary gowns, fulfilling bridal dreams is my joy & live lihood for 25 years. My new business partner Nancy has a record of impeccable integrity, freeing my inspirations to spin into luscious bridal reverie. I am focusing on creating gowns reflecting the unique beauty, hopes and dreams of each bride. As she walks down the aisle, a glowing Justina McCaffrey bride’s eyes meet her groom’s adoring gaze, creating memories to last a lifetime.”     Justina McCaffrey

 

~For Background Information About Justina McCaffrey  & Justina McCaffrey Haute Couture,   Read On …..

 

Or ~ If You Would Like To Go Straight To Nuts & Bolts Of The Offer, Feel Free To Move On To NUTS & BOLTS ~

 

Justina McCaffrey & Justina McCaffrey Haute Couture

 

Justina Mccaffrey and her brand jmhc is recognized internationally as a top brand in the bridal industry. JMHC is the choice of celebrities and notables .

 

Justina has designed for:

The Robert Altman film “Dr. T and the Women”  Staring Richard Gere.  A Justina McCaffrey gown was worn by actress KATE HUDSON.

THE NATIONAL BALLET OF CANADA, for THE ENTIRE BALLET AT THEIR ANNUAL GALAS

CELLIST AMANDA FORSYTH bride to CONDUCTOR, violinist Pinchas Zukerman.

KAREN KAIN, PRIMA BALLERINA & ARTISTIC DIRECTOR, THE NATIONAL BALLET OF CANADA

LAUREEN HARPER, wife of Canana’s PRIME MINISTER Stephen Harper

FORMER US AMBASSADOR PAUL CELLUCCI’S DAUGHTER ANNE CELLUCCI bride to NHL HOCKEY PLAYER CRAIG ADAMS

 

Justina was personally humbled by the opportuinity to design a garment for HIS HOLINESS POPE JOHN PAUL II.  Justina’s “pluvial cope” now rests in the Vatican Archieves.  DURING THE VATICAN’S JUBILEE YEAR, THE FASHION INDUSTRY WAS CELEBRATED AND OF THE 20 PEOPLE PRESENTED TO HIS HOLINESS POPE JOHN PAUL II, JUSTINA MCCAFFREY WAS THE ONLY PERSON TO REPRESENT NORTH AMERICA. 

 

Kudos in THE MEDIA 

 

“JUSTINA’S TALENT AS A DESIGNER IS WORLD CLASS AND HER VISION OF BRIDAL WEAR IS COMPLETELY UNIQUE.  THERE IS NO QUESTION THAT JUSTINA IS IN A LEAGUE WITH VERA WANG IN TERMS OF THE EXCEPTIONALLY HIGH CALIBER OF HER WORK, BUT WITH REPECT TO HER VISION, JUSTINA HAS NO EQUAL.” BERNADETTA MORRA, EDITOR IN CHIEF - FASHION MAGAZINE

 

“JUSTINA IS A TREADSETTER, AND MANY OF HER STYLES HAVE BEEN BESTSELLERS, OND ONE SPECIFICALLY HAS BEEN NUMBER ONE IN OUR COMPANY FOR SEVERAL SEASONS. THAT’S QUITE AN ACCOPLISHMENT SINCE WE HAVE OVER A THOUSAND SAMPLES.” MARA URSHEL, PRESIDENT - KLEINFELD BRIDAL NYC  (OF TV’S  ‘SAY YES TO THE DRESS’)

 

“JUSTINA’S DRESSES ARE TREASURE AND TIMELESS” LAUREEN HARPER, CANADA'S FIRST LADY  - WIFE OF THE PRIME MINISTER OF CANADA STEPHEN HARPER

 

 

  • DRESS CHOSEN, - REGIS & KELLY - VALENTINE SHOW ~2003,2004,2005~

 

  • DRESS CHOSEN, - MTV WEDDING SHOW

 

  • BEST DRESS - THE TODAY SHOW - NBC 2005

 

JUSTINA MCCAFFREY IS A REGULARLY FEATURED PERSONALITY AND BRAND ACROSS A WIDE PROFILE OF MEDIA OUTLETS

 

Justina McCaffrey  WAS CHOSEN FOR BEST DRESS ON A FEATURE EDITION OF NBC’S TODAY SHOW, HAS BEEN A THREE TIME VALENTINE’S DAY GUEST ON REGIS AND KELLY AND A GUEST CELEBRITY JUDGE ON THE HIT REALITY TV SERIES, PROJECT RUNWAY.

 

OTHER NOTABLE OUTLETS INCLUDE FEATURING THE BRAND INCLUDE THE FOLLOWING.

 

  • ABC NEWS
  • MTV
  • FOX TV
  • EXTRA EXTRA
  • OXYGEN TV
  • THE KNOT
  • ENTERTAINMENT TONIGHT
  • SLICE TV
  • NBC CANADA AM
  • CBC THE NATIONAL NEWS
  • CTV NEWS
  • GLOBAL TV
  • SALT AND LIGHT TV
  • ZENIT NEWSWIRE
  • CPAC
  • CBC RADIO
  • E TALK
  • MUCH MUSIC
  • FASHION TV
  • NEW YORK TIMES
  • MARTHA STEWART LIVING
  • NEW YORK MAGAZINE
  • BETTER HOMES AND GARDENS
  • LA TIMES
  • MODERN BRIDE
  • NEW YORK POST
  • SPOSA COLLEZIONI,
  • GLOBE AND MAIL
  • BRIDES MAGAZINE
  • INSTYLE MAGAZINE
  • NEWSDAY
  • THE NATIONAL POST
  • CHICAGO SUN
  • MODERN BRIDE
  • MANHATTAN BRIDE
  • INSIDE WEDDINGS
  • CHICAGO SOCIAL
  • LOS ANGELES WEDDINGS
  • BOSTON WEDDINGS
  • JEZEBEL
  • FLARE MAGAZINE
  • GRACE ORMONDE WEDDING STYLE
  • WEDDING BELLS
  • TODAY’S BRIDE
  • D WEDDINGS
  • CONDE NAST

 

 

NUTS & BOLTS

 

Why Your Contribution is Important to Justina McCaffrey Haute Couture?

 

Your contribution will help me greatly because I will be able to show my new collection in the beautiful and professional manner demanded within the industry.

 

  • Although I was on hiatus from the industry for a year, many retailers are contacting me, wanting to purchase my gowns for their stores. They are also very enthusiastic to see my new collection.  Presenting at the New York Bridal show is the industry standard. All Haute Couture Bridal designers are expected to attend and present their line. Launching a new collection at the New York Bridal show is labor intensive and expensive. 

 

  • New York International Bridal Market is the largest gathering of designers, and retailers and attracts buyers from all over the world. Currently I am consistently selling to a number of retailers in Japan, and the US. A lot of interest has also been expressed from additional buyers in the US and Europe.

 

  • Presenting at the New York International Bridal Market is the most cost effective way of seeing all these buyers in the same place. This campaign will make it easier for me to effectively market to the 500+ retailers that are in the category of selling luxury high-end wedding dresses.

 

 

Available Alternatives for Presentation of Collection

I am very thankful for any contribution and I acknowledge that these shows are very expensive to produce.  I believe in being as transparent as possible, and to accomplish this, the following illustrates the variegated prices within each type of showing.

 

$2000 – The Road Trip

This level of funding would not be able to finance a NY presentation during market week. It would allow me to travel by van to a limited number of targeted US states. The most effective strategy would be to travel from Boston to Baltimore with the dresses to meet and show buyers in their individual stores. A road trip however is far from what is expected of a high-end brand and could potentially diminish the value of brand in the eyes of the buyers.

 

STRETCH GOALS

Intermediate Stretch Goals

 

  1. A.      $8,090 – Two-Day Showroom Presentation

This facilitates a 2-day presentation (Saturday, Sunday) in a NY hotel suite with dresses on dress forms. 

hotel suite

2500

x2 days

5000

14% tax

370

x2 days

740

flights

$500

x2 people

1000

dressform rentals

$50

x15 dressforms

750

dress shipping

$600

 

$600

 

 

 total

$8,090

 

 

 

  1. B.     $15,500 – Three-Day Showroom Presentation

This facilitates a 3-day presentation (Friday, Saturday, Sunday) in a NY hotel suite with dresses on dress forms and a showroom model.

 

 

 

 

hotel suite

2500

x3 days

7500

14% tax

370

x3 days

1110

flights

$500

x2 people

1000

15 dressform rentals

$750

X3 days

2250

dress shipping

$600

 

$600

model

$800

x3 days

$2,400

agency 15%

$120

x3 days

630

 

 

total

$15,490

 

 

 

 

         

 

 

 

  1. C.     $20,200 – Four-Day Showroom Presentation

 

This facilitates a 4-day presentation (Friday, Saturday, Sunday, and Monday)  in a NY hotel with dresses on dress forms and a showroom model.

 

 

 

 

hotel suite

2500

x4 days

10000

14% tax

370

x4 days

1480

flights

$500

x2 people

1000

15 dressform rentals ($50 each)

$750

x4 days

3000

dress shipping

$600

 

$600

model

$800

x4 days

$3,200

agency 15%

$120

x4 days

840

 

 

total

$20,120

 

 

 

 

         

 

IDEAL STRETCH GOAL – THE RUNWAY SHOW

 

$30,500 – The Runway Show and the 4-Day Showroom review

 

This facilitates a 4-day presentation that includes a runway show in the hotel ballroom, and appointment with retailers who have seen the show and are interested in coming back to review/get a closer look, and purchase sample dresses for their stores. There is no need for a showroom model because the fashion show shows how the dresses fit.

 

I have already been granted a specific date and time for the show, and it is strategically placed in a very favorable position between two other successful designers.

 

If I am not able to raise this money I will be forced to surrender and cancel this time slot.

 

 

Days

 

Ballroom

$5,000

1

 

 

22% Svc Fee

$1,100

1

 

 

14% Tax

$737.50

1

 

 

5 Models

$4,000

1

 

 

Agency fee 15%

$600

1

 

 

hair makeup

$1,000

1

 

 

lighting

$500

1

 

 

music

$500

1

 

 

5 interns $50 each

$250

1

 

 

 

 

 

 

$13,688

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

hotel suite

2500

4

10000

 

14% tax

370

4

1480

 

flights

$500

2

1000

 

15 dressform rentals ($50 each)

$750

4

3000

 

dress shipping

$600

 

$600

 

 

 

 

 

 

 

 

 

 

 

 

 

 

$16,080

$16,808

 

 

 

 

 

 

 

 

total

$30,496

 

This $30,500 funded amount would create an adequate and expectable presentation that the buyers and press are familiar with when referring to my brand and other brands that I often compete with.

 

If there is any additional funds, I will proceed to create gift bags, paper invitations, and prosecco. Extra funds may also be used to finance signage and extra interns. Extraordinary larger funds will help in the development of business

 

 

DONATION OFFERINGS/INCENTIVES

 

My offerings of perks range from simple to elaborate.

 

$25 - Beautiful Sketch

For as little as a $25 contribution you can receive a beautiful color signed print of your choice of sketch of one of the dresses from the new collection. The contributor can choose the sketch. All sketches will available online to review and choose after the fashion show in Mid October,2013.

 

$100 - Luxurious 100% Silk Shawl

For a $100 contribution you will received a beautiful light blue silk shawl, featured below. Described as: “A luxurious double ply silk rubbed fabric finish. It has the feel of cashmere but it is 100% silk.”

 

$375 - Complete Collection of Sketches

For a $375 contribution you will receive the complete collection of color printed and signed sketches ~ 15 in total.

 

 

$2000 - Generous Discount on Dresses

For a $2000 contribution I am CALLING ALL BRIDES and pre-selling 50% off the retail price of one of my brand new dresses from my new collection with the $2000 being credited to your 50% off order. This is a dress that is cut and hand made especially for you.

You will also receive a personalized thank you note from me as well as an email confirmation from me regarding your order.

This is an extremely valuable gift for anyone getting married.  You can purchase it for yourself or you can team up with a few of your friends or family and purchase this as a shower gift for someone getting married. Everybody wants to look amazing on the wedding day and there is nothing better being in a beautiful dress that will be remembered for many years in wedding photos.

 

$5000 - Come to NY, See the Show, Meet Justina, and Pick your Dress

For a $5000 contribution you will receive your choice of any one of my dresses and veils from the collection made especially for you on your wedding day.

You will also receive 2 invitations  for the NY show and the ability to meet me in NY and try on the sample dresses. I will personally take your measurements and go over your order with you. 

Get your camera out! This is a wonderful addition to your bridal keepsake book to meet the designer and receive feedback and ideas. You can even make an event around the consultation and have a NYC bridal shower weekend with some of your girlfriends and family. 

Please note: This does not include transportation to NYC.

 

 

$7500 - Pick your Dress, and Have a Dress Named After You.

For a $7500 contribution you will have the ability to choose any one of my dresses and veils from the collection made especially for you on your wedding day.

You will also receive invitations for 2 to the NY show and the ability to meet me in NY and try on dresses with me.  I will personally take your measurements and go over your order with you. 

You will also have the ability to name one of my dresses in the collection with a credit of your full name on my website under the photo of the dress.

Please note: This does not include transportation to NYC.

(9 available.)

 

$10,000- One of a Kind - Couture!! Couture!!

For a $10,000 contribution you will have a beautiful one-of-a-kind dress and veil designed by me and created especially for you on your wedding day.

You will also receive 2 fashion show invitations and the ability to meet me in NY, and discuss this dress.

You will also have the ability to name one of my dresses in the collection with a credit of your full name on my website under the photo of the dress.

While in NY, you will be fitted with a muslin copy of your dress in your measurements that would be previously discussed via Skype conversations, and dress details and ideas will be discussed  

Please note: This does not include transportation to NYC.

(3 available.)  

 

 

$12,000 - Like a PRINCESS - Justina will fly to your wedding!!!

For a $12,000 contribution you will have a beautiful one-of-a-kind wedding dress and veil designed by me and created especially for you on your wedding day.

You will also receive 2 fashion show invitations and the ability to meet me in NY, and discuss this dress.

You will also have the ability to name one of my dresses from the collection with a credit of your full name on my website under the photo fo the dress.

While in NY, you will be fitted with a muslin copy of your dress that would be previously discussed via Skype conversations, and dress details and ideas will be discussed.

Please note: This does not include transportation to the NYC.

In addition to this, I will fly to your wedding and help you get into your dress and see you down the alter.

(3 available.)

 

 

 

 

 

 

Find This Campaign On
$1,125USD
raised by 6 people in 1 month
113% funded
0 time left
$1,000 USD goal
Flexible Funding This campaign has ended and will receive all funds raised.
Campaign Closed
This campaign ended on August 26, 2013
Select a Perk
  • $25USD
    COLOR SKETCH

    For as little as $25 you will receive a beautiful colours signed print of your choice of sketch of one of the dresses from the new collection. The contributor can choose the sketch. All sketches will be available on line to review and choose after the fashion show during the 3rd week of October, 2013.

    0 claimed

    Estimated delivery: November 2013
  • $100USD
    LUXURIOUS SILK SHAWL

    For a $100 contribution you will receive a beautiful light blue silk shawl. It is described as "A luxurious double ply silk-rubbed fabric finish. It has the feel of cashmere but it is 100% silk."

    4 claimed

    Estimated delivery: November 2013
  • $375USD
    COLLECTION OF SKETCHES

    For a $375 contribution you will receive the complete collection of colour printed and signed sketches ~ 15 in total.

    1 claimed

    Estimated delivery: November 2013
  • $2,000USD
    DISCOUNT FOR VALUED BRIDES

    I am CALLING ALL BRIDES and pre-selling 50% off the retail price of one of my dresses from my new collection with the $2000 being credited to your 50% off order. This is a dress that is cut and hand made especially for you, and small modifications can be made for a nominal fee. You will also receive a personalized thank you note from me as well as an email confirmation from me regarding your order.

    0 claimed

  • $5,000USD
    NEW YORK BRIDAL SHOWER EVENT!!

    You will receive your choice of any one of my dresses and veils from the collection. You will also receive 2 invitations for the NY show and the ability to meet me in NY and try on the sample dresses. This does not include transportation to the NYC.

    0 claimed

  • $7,500USD
    A DRESS NAMED AFTER YOU!!

    You will have the ability to choose one of my dresses and veils from the collection made especially for you. You will also receive invitations for 2 for the NY show and the ability to meet me in NY and try on dresses with me. This does not include transportation to the NYC. You will also be able to name one of my dresses with a credit of your full name on my website under the photo of the dress

    0 out of 9 claimed

  • $10,000USD
    ONE OF A KIND DRESS!!

    You will have a beautiful one-of-a-kind dress and veil designed by me and created especially for you. You will also receive 2 fashion show invitations and the ability to meet me in NY, to discuss this dress. You be able to name one of my dresses from the collection. With a credit of your full name on my website under the photo of the dress. This does not include transportation to the NYC.

    0 out of 3 claimed

  • $12,000USD
    WEDDING DAY SERVICE!!

    You will have a beautiful one-of-a-kind wedding dress and veil designed by me. You will receive 2 fashion show invitations and the ability to meet me in NY, to discuss the dress. You will be able to name one of my dresses from the collection and receive credit on the website. This does not include transportation to the NYC. I will also fly to your wedding and help you get into your dress and see you down the alter.

    0 out of 3 claimed

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