Para ver esta campaña en español, clique aqui.
NACLA 2.0 is an Indiegogo campaign that will allow us to harness digital technology to make our high quality journalism more accessible.
We want to develop a tablet version of our quarterly magazine, NACLA Report on the Americas, and bring you an enhanced, easy-to-use digital platform. We are excited to combine the distraction-free experience of an e-reader version of the Report with enhanced digital features like slideshows, videos, and interviews. And by doing a much-needed site upgrade and redesign, we'll bring you more blogs, podcasts, photo essays, and videos, develop a section of the site for educators, and give you easier access to the 46 years of the NACLA archive.
We plan to launch our tablet edition for our special fall Report on the 40th anniversary of the Chilean coup.
Although many news sites now cover Latin America, too often they are sensationalist and biased. From the invasion of the Dominican Republic and the coup in Chile to the war on drugs, NACLA has always made sense of events on the ground and played an integral part in the political development of activists in their struggles for justice.
But in today’s digital landscape, NACLA is being challenged. As readers move from print to accessing most of their news content digitally, we want to remain an accessible and relevant source of journalism. To better serve our readers and reach a new audience, we need to keep innovating. We need to take advantage of today’s technologies to make our unique voice more accessible. We are excited to wed our long tradition of in-depth analysis on events in the region with new technologies, but we need your help to make this happen.
The North American Congress on Latin America (NACLA) is an independent, non-profit organization founded in 1966 with the purpose of providing information and analysis on Latin America and the Caribbean and the region’s relationship with the United States.
We publish the NACLA Report on the Americas, an independent, quarterly magazine of news and analysis. Centered around our unique "Report" section, which examines a single topic in depth, the NACLA Report offers comprehensive, analytic coverage of Latin America not found anywhere else in the English-language press. With over four decades of trusted analysis on hemispheric affairs, we have long brought our readers the overlooked, the under-reported, and the covered-up—and our status as an independent nonprofit organization ensures that we will continue to do so.
We need your help to stay ahead of the curve. To ensure NACLA’s survival, we need to keep innovating. This campaign will allow us to:
1. Develop a tablet version of NACLA: Report on the Americas for the iPad
- Full Color content
- Links to related content from the NACLA website
- Offline Reading Once Downloaded
- Greater interactivity
2. Upgrade & Redesign our website
- Easy-to-use platform
- More multimedia
- Greater interactivity
- New subscriber levels
- Improve access and searchability of our 46 years of archives
- Improve our commenting structure to promote our stories as a forum, allowing our readers actively participate in the conversation.
- Develop a section of the site for educators—making it easier to get our content into student's hands
HOW IT WILL WORK
If we meet our goal, the contributions from this campaign will allow us to access the technology we need to develop a digital edition, build a state-of-the-art website, as well as ensure we have the right people to get the job done. A portion of the funds will go to the back-end development costs for our staff to convert our print publication to an iOS tablet edition. We will also develop a platform that will allow us to add more features in the future. The remainder of the funds will be used for our team of developers to perform a much-needed upgrade and redesign our website. New levels of digital subscriptions will ensure the sustainability of this project.
JOIN THE CAMPAIGN!
We greatly appreciate anything you can donate to our project! Plus, we are a verified non-profit, so all donations are tax-deductible.
You can also help us by spreading the word. Send the link to the campaign to all your friends, family, twitter followers, and co-workers—and do it frequently if you can! Tell them you contributed and they should too!
No matter what you are able to give, we’ve got a host of great perks for you, including exclusive NACLA t-shirts, mugs, and tote bags, print and online subscriptions, access to a webinar with NACLA blogger Keane Bhatt, limited edition prints from cartoonist Feggo or photographer Leandro Viana, and more! Plus, we've got some *early backer specials*, including delicious goodies from our awesome fair-trade partners, AlterEco, Runa, and Taza, and beautiful handwoven bags from Conkissta! Please note that when perks say "all of the above" they include everything except the early backer specials, which are marked with a *.
Risks & Challenges
We expect to release our first digital edition (for iPad) in late September, along with the print publication of our fall issue. We expect the website upgrade and redesign to take 4 to 6 months from completion of our campaign. Our goal is to launch NACLA’s new digital platform in November, 2013. Since digital production can take longer than expected, it is possible the launch date could be delayed. However, this new platform is critical to NACLA’s future, and we're committed to making it happen as soon as possible.
Video filmed and edited by Emilia M. Mendieta. Music: "Quiet Rain" by Onlymeith and "Marie Jose" by Podington Bear. iPad image by Zach Vega, licensed under Wikipediia Commons.
Thank you to our awesome fair trade partners!