Melo Meditate - A new way to chill

Melo Meditate is a herbal fruity shot drink for stressed out people and anyone who just wants to chill. Come and Melo with us!
Cnp65xm4ktvrewffcaon
Robin A
Food
London
United Kingdom
2 Team Members

 

 

Check out this funny video by our friend Sammy! 

 http://www.youtube.com/watch?v=PzwzN4G7uRw

 

What is it?

Melo Meditate is a shot drink; it is the opposite to the standard energy drink.

It's made up of fruit juices, primarily grape with some peach and a dash of lemon. It also has a herbal extract from a powdered mixture of lemon balm, valerian root and chamomile, and we add some natural grape flavouring to boost the taste. The herbs are all restaurant quality.

We believe that the ingredients in Melo Meditate work to reduce stress, enhance mood and help you focus. We combined three traditional herbs and our favourite fruit juices with the aim of combating everyday stress (without drowsiness).

 

How does it taste?

It tastes like a multi-layered grape juice, with herbal undertones that are not too strong (we made sure to cover up the bitter taste of the root). The herbs are the main reason for the effect, though the overall structure of the drink seems to help.

 

Our Ingredients!

 

Our Story

We're Mark and Robin, brothers and recent University graduates. 
We recently started working life and are amazed at how stressed everyone seems to be.

We go through our days surrounded by angry workers on long commutes, colleagues fretting over unnecessary deadlines, and people rushing for the exit as the day ends. Looking around we always notice a sea of stressed out people. We want a drink designed to help take the edge off.

The shelves in the stores around us are stuffed with coffee products, artificial energy drinks, natural energy drinks and even energy shots, but little to help people wind down except a stiff drink (not the healthiest option on a Monday night). 

We were skeptical of the potentially harmful effects and addictive chemicals found in most relaxing solutions, and wanted a simpler alternative. We hit the kitchen, and after months of research and testing, by using a mixture of natural herbs, natural flavourings and fruit juices; Melo Meditate was born.

We've been developing Melo after work every evening and weekend, getting the tube from the offices to the kitchen and working late into the night (when the drink didn't put us to sleep!). Then heading back into the office for an early start with powder and sticky fruit juice on our suits!

Our holiday days have been spent driving to the corners of the country, meeting farmers, labellers, bottlers, and boxers (the cardboard kind). 

We've been lost, confused and sometimes we think even dreaming as we talk to country farmers about purple sloths and meditating drinks!

People were sometimes left confused as to whether we were sloth activists, want-to-be drink producers or mad men (they sometimes step away slowly…)

Regardless of whether this project gets funding, we want to thank all the great people we've met and had the pleasure of working with, especially Harry, Oliver, Jessica and Pete (the amazing design students who helped put this together) and Adam (who created that awesome sloth-filled video).

 

Our Inspiration!

 

The Plan

We now have a full method for getting our product out there. We don't want to repeat the video, but we have everything set up and ready to go...we just need your help!

If we get funding from backers like you, we can start shipping our shot for everyone to enjoy, and soon (hopefully) you will find Melo Meditate in a store or bar near you!

We want Melo Meditate to be available in independent stores, supermarket chains, restaurants, and bars. 

We have already contacted various places that are interested in carrying our product (we just don't have one to show them!).

 

 

Why Indiegogo?

We're still a startup getting off the ground with no product, so we're asking for a little help to make this vision a liquid reality!

 

Risks and challenges

We are all set up and ready to go but taking the drink from a kitchen to a factory has complications. We need to concentrate the herbal extract further than we have previously done, this could slightly change the flavour. We will test it first and are confident it will still be Melo.

Find This Campaign On
£2,516GBP
raised by 198 people in 18 days
101% funded
0 time left
£2,500 GBP goal
Fixed Funding This campaign has ended and will receive all funds raised.
Campaign Closed
This campaign ended on July 21, 2013
Select a Perk
  • £5GBP
    A Big Thank You

    A personal handwritten thank you letter + an awesome Melo sticker

    22 claimed
    Estimated delivery: September 2013
  • £9GBP
    A Taste of the First Batch!

    One of the first bottles of Melo Meditate + a personal handwritten thank you letter + an awesome Melo sticker

    127 claimed
    Estimated delivery: September 2013
  • £16GBP
    Immortality!

    Pack of three bottles of Melo + a thank you on our website as one of Founding Funders, which will always be there! (hopefully :) ) + letter + sticker

    30 claimed
    Estimated delivery: September 2013
  • £27GBP
    A Melo Look

    Chilled out Melo t-shirt or your own cute sloth Melo mascot + one bottle of Melo + website mention + letter + sticker

    5 claimed
    Estimated delivery: September 2013
  • £38GBP
    A whole lotta' Melo

    Box of Melo (15) + website mention + letter + sticker

    3 claimed
    Estimated delivery: September 2013
  • £42GBP
    The Sloth Pack

    Pack of three bottles of Melo + Melo mascot + t-shirt + website mention + letter + sticker

    3 claimed
    Estimated delivery: September 2013
  • £70GBP
    A Furry Jumper

    A chilled out Melo Jumper + t-shirt + box of Melo + website mention + letter + sticker

    1 claimed
    Estimated delivery: September 2013
  • £100GBP
    The Melo Hamper!

    Melo Hamper (containing a crazy Melo selection) + Melo jumper + website mention + letter + sticker

    3 out of 8 claimed
    Estimated delivery: September 2013
  • £500GBP
    Become A Sloth

    A Melo Sloth Suit (we're in the middle of designing them) ) + Melo Jumper + t-shirt + Melo mascot + 2 boxes of Melo + website mention + letter + sticker

    0 claimed
    Estimated delivery: September 2013
  • £1,500GBP
    Join Us!

    Dinner with founders (on us :) ) + enough boxes to get you through a very long day! + involvement in the future development process - we will let you know about new products before they're announced + all other previous prizes

    0 claimed
    Estimated delivery: September 2013
  • £2,000GBP
    Learn The Trade

    Come down to the farm and get involved in production! Have a day with the founders, see how its made and we'll even go out for lunch. + all other previous prizes

    0 out of 4 claimed
    Estimated delivery: October 2013
  • £5,000GBP
    Shhhhhhhhh

    Secret amazing incredible Melo prize! Shhhhhh + all other previous prizes

    0 out of 1 claimed
    Estimated delivery: October 2013
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