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Documentary: Measuring Emotion will eliminate labeling, enable scrutiny of providers & reduce deaths from suicide school shootings & pharmaceuticals.
Kelly Burris, PhD
Los Angeles, California
United States
2 Team Members

Support 'Measuring Emotion' and Cause Change

What if you could measure, track and improve your emotions to come out of a depressed state? What if you could use this system to change your reaction to a traumatic event? What if this system produced better results than medication for you or your child? This documentary will take you on a journey to an evidence-based mental health solution which for 22 years has done just this. It has clearly Defined Better.

We will examine the current state of mental health from the top down starting with NIMH (National Institute of Mental Health). We will take a look at civilian and military behavioral health to see exactly why they are not measuring emotion now in order to get control of record setting suicides.  We will also attend group studies where emotion is measured with adults and ages 7 to 17 who have previously been diagnosed with MDD (major depressive disorder), PTSD, anorexia, bulimia, anxiety ADD and ADHD.

Requiring a standardized system of measurement and implementation for measuring, tracking and improving emotion will achieve the highest level of scrutiny for psychologists and psychiatrists. “Measuring Emotion” will virtually eliminate the need to medicate our children in an attempt to control their behavior and produce better results which we will document in this film. 

Define Normal by Defining Behavior Cause & Control

Causing change in the mental health system begins with answering ten key questions or KQ’s. Seven of these KQ’s define behavioral epidemiology (behavior cause and control) and three of them define what it means to be evidence-based in behavioral health. In other words what documentation does one have that indicates improvement? The top two questions which define behavior cause and control are answered in the videos below.

Regardless of whether you have a five, seven or ten year degree in mental health none of these KQ’s are addressed. We will not only clearly answer them all in this documentary we will point out why they are critical for a competent behavioral health system. 

  • What motivates us to drink alcohol?
  • What motivates us to use drugs?
  • What motivates us to over eat?
  • What motivates us to go to the movies?
  • What motivates us to listen to music?
  • What motivates us to do anything in life?

What motivates us and the driver of all behavior is how we feel or changing how we feel.

Does it make sense then for a mental health professional to measure, track and improve emotion as the most fundamental step to defining normal and to Define Better? We believe it is absolutely imperative.

Video: Depression & Area 25: Clearly Defining Better

In the video below Dr. Helen Mayberg proves it is the software (subconscious) which effects the hardware (brain) in depressed patients and not the other way around as claimed by the pharmaceutical companies. 

We will use Dr. Maybergs research and perform before and after MRI’s to definitively prove Area 25 can be turned down by simply measuring and improving emotion.  

Why this Project is Important

The number one cause of accidental death in the US is prescription medications. This does not take into account people who die suddenly from antidepressants or antipsychotics which is a common contraindication. It simply makes sense in behavioral health to have a standardized method of measuring ones emotional state and a protocol to track it over time to assure one is retaining control.

Virtually everyone in behavioral health will claim they use an evidence-based process until you ask to see the data then the conversation will abruptly end. Following are examples of what we mean.

Example 1: Look up "MDD Case Study" (Major Depressive Disorder) on any search engine and see what data you find. Be sure to include he quotes.

Example 2: Approximately half a billion dollars is spent every year on PTSD/TBI research. Look up “Military PTSD Group Study” or “Military PTSD Case Study” and see what data you find. Be sure to include he quotes.

Example 3: Look up "teen depression group study" or "teen depression case study" on any search engine and see what you find. Be sure to use the quotes as this will eliminate the pharmaceutical companies.

About Kelly Burris, PhD

As the author of 9 books on human behavior and the developer of an evidence-based process for behavior change Kelly understands the most fundamental flaw in behavioral health and what needs to be done to fix it. As a member of SAG-AFTRA for 27 years he also understands how to get a film made. 

Video: Accountability in Mental Health

There are two questions which will hold your coach or mental health professional accountable. Your life may depend on getting these questions answered clearly.

What Makes this Project Unique?

This project will not just point out what we already know about our behavioral health system it will offer a clear evidence-based solution to virtually all behavior disorders. We will do this by conducting a real time group workshop with people who have been previously diagnosed with disorders from depression to PTSD to eating disorders. This will prove beyond a shadow of doubt there is no need for diagnosis, labeling or medication for the majority of behavior disorders. 

What are the Benefits to the World?

Billions of dollars are spent every year by pharmaceutical companies and the US government to keep the current severely broken behavioral health system in place. It is absolutely imperative people are made aware there is an alternative to this system which is proven to work better.

Video: What Determines Emotion & Human Behavior?

This is the first of 7 KQ's which define behavioral epidemiology (behavior cause and control) and the primary question missing from coaching and behavioral health. 

Video: How Does Your Subconscious Work?

This is the second of the 7 KQ's which must be clearly answered if one claims to understand behavior cause and control. The following video clearly answers this question.

The Impact

Some would relate the mental health system to the patients running the asylum but it is much worse because the patients at least know their broken. The very beginning of fixing our mental health system is to require a standardized means of “Measuring Emotion.”

The single issue all human behavior or disorder behavior has in common is ones emotional state. There is simply not a need to diagnose or label if the emotional state is affectively addressed. A psychiatrist drugging you or your child to try to control emotion without ever measuring, tracking and improving your emotions is at best a quasi-system of mental health.

The Results of Measuring Emotion

The SR™ process uses a 22 point three instrument checklist. The first 12 points “SR™ Emotional Checklist“ is in regard to the emotional state. The next 5 points “Behavioral Control Checklist” measures the proficiency of the counselor or coach. The last 5 points “Relationship Satisfaction Scale” measures relationship satisfaction with the people closest to you for the Adult version and a focus of relationship between teacher and parent for Ages 7-17.

We do not label diagnose or ask for background information. All case and group studies were previously diagnosed and labeled.

All SR™ Counselors and Life Coaches are required to use the SR™ Emotional Checklist upon the first meeting with a client, after the client has completed the SR™ Process and at every follow-up. Data from a wide variety of disorders is collected online at BurrisConnect.com with before and after calculated automatically and color coded to show if the client has improved, not improved or remained the same.

Video: The Results of NOT Measuring Emotion

The ramifications of measuring, tracking and improving a child’s emotional state go far beyond the extensive damage caused by labeling and psychiatric drugs. Ask any teacher and they will tell you that intellectual development happens via emotional development. If we measure track and improve a child’s emotional state, would there be all this guess work when there is a school shooting?

Psychiatric Drug Side Effects Search Engine

Over a dozen people I have worked with in the film business have died and it is always heartbreaking. Tony Scott however was heartbreaking and disturbing. Tony was the most impressive human being I have ever worked with and this I believe is what made him such an impressive director.

As soon as I walked onto his set Tony introduced himself. This was not unique; Tony introduced himself to everyone on his set so he could refer to you by your first name. On my part this evoked immediate respect and high regard for this man and he obviously knew this was the case. I had never seen a set run more smoothly or with more enthusiasm than this one. Tony had supreme control simply by treating others with respect.

I could not believe that a man with such absolute and complete control over what is many times just organized chaos committed suicide. When one works sixteen hour days and exhibits nothing but professionalism and integrity I believe they assume others will respond in the same manner, especially if they have a ten year degree. As in life Tony has something to teach us and this is to find out the Truth about people who may accept responsibility for our mental health.  

After Tony’s toxicology report came out I looked up Mirtazapine on the Psychiatric Drug Side Effects Search Engine at CCHR.org. At the top of the list of side effects was "Completed Suicide" with a count of 206 cases. 

Results of Pharmaceuticals with Links to Side Effects

  • Eric Harris age 17 (first on Zoloft then Luvox) and Dylan Klebold aged 18 (Colombine school shooting in Littleton, Colorado), killed 12 students and 1 teacher, and wounded 23 others, before killing themselves. Klebold’s medical records have never been made available to the public.
  • Jeff Weise, age 16, had been prescribed 60 mg/day of Prozac (three times the average starting dose for adults!) when he shot his grandfather, his grandfather’s girlfriend and many fellow students at Red Lake, Minnesota. He then shot himself. 10 dead, 12 wounded.
  • Cory Baadsgaard, age 16, Wahluke (Washington state) High School, was on Paxil (which caused him to have hallucinations) when he took a rifle to his high school and held 23 classmates hostage. He has no memory of the event.
  • Chris Fetters, age 13, killed his favorite aunt while taking Prozac.
  • Christopher Pittman, age 12, murdered both his grandparents while taking Zoloft.
  • Mathew Miller, age 13, hung himself in his bedroom closet after taking Zoloft for 6 days.
  • Jarred Viktor, age 15, stabbed his grandmother 61 times after 5 days on Paxil.
  • Kip Kinkel, age 15, (on Prozac and Ritalin) shot his parents while they slept then went to school and opened fire killing 2 classmates and injuring 22 shortly after beginning Prozac treatment.
  • Luke Woodham, age 16 (Prozac) killed his mother and then killed two students, wounding six others.
  • A boy in Pocatello, ID (Zoloft) in 1998 had a Zoloft-induced seizure that caused an armed stand off at his school.
  • Michael Carneal (Ritalin), age 14, opened fire on students at a high school prayer meeting in West Paducah, Kentucky. Three teenagers were killed, five others were wounded.

Use of funding

We will use the funding to hire a signatory production company who will work in conjunction with our in house production. We will also purchase rights to use other scientific work and rights to film footage which supports our message. Shortly after production begins we will hire a PR firm to invite other media in on our production. Investors can request the complete budget outline.

Exceeding our Funding Goal

Should we exceed our funding goal this will enable us to increase the impact of the documentary by doing more before and after MRI's in regard to all behavior disorders.


Is my pledge amount publicly displayed?

This is an option which is up to you.

If I donate, when can I redeem the incentive?

All incentives, big and small, will be disbursed within 120 days of our deadline for funding. The screenings, wrap party and DVDs etc. can only happen if the film is fully funded and after the film is completed so this could take a bit of time. Bear with us!

What if I don’t want the incentive, I just want to support?

No problem, there is a button that you can select if you don’t want the reward.

Can we exceed the goal?

YES! This would be absolutely wonderful. Exceeding our goal would enable us to make a better documentary. We have set our goal at the low end so if we were able to exceed it, it would enable us to incorporate more hard science in the form of before and after MRIs'.

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Select a Perk
  • $20USD

    You will get a link with password to the completed DVD plus you will get a link to download our three interactive eBooks on the evidence-based process we will use in the film which cover Adults, Ages 7-17 and Warriors. (Military) You will also get a thank you and be listed on the Illumine Studios website.

    1 claimed
    Estimated delivery: December 2012
  • $50USD

    You will get a Blu-ray of the documentary when it becomes available, plus all of the above.

    2 claimed
    Estimated delivery: July 2013
  • $100USD

    You will get a signed copy of the hardcover book; "Reprogramming the Overweight Mind" directly from Kelly Burris, PhD plus all of the above.

    0 out of 90 claimed
    Estimated delivery: May 2013
  • $300USD
    Mental Health

    You will get 2 Blu-ray copies of the documentary when it becomes available.a link with password to the completed DVD and a link to the evidence-based eBooks. You will also get a thank you and be listed on the Illumine Studios website.

    1 claimed
  • $500USD

    You will get 3 Blu-ray copies of the documentary when they become available, a link with password to the completed DVD and a link to the evidence-based eBooks. You will also get a thank you and be listed on the Illumine Studios website.

    0 claimed
    Estimated delivery: July 2013
  • $1,000USD

    You will get 2 tickets to the premiere in LA or Las Vegas after completion of the film, 10 Blu-ray copies, digital download of the film and a link to the evidence-based eBooks. You will also get a thank you and be listed on the Illumine Studios website.

    0 claimed
    Estimated delivery: July 2013
  • $2,700USD

    You will get 15 Blu-ray copies of the documentary, 2 tickets to the premiere in LA or Las Vegas a link to the digital download and a link to the evidence-based eBooks. You will also get a thank you and be listed on the Illumine Studios website.

    0 claimed
    Estimated delivery: May 2013
  • $5,000USD
    Associate Producer

    You will get an Associate Producer screen credit, 30 Blu-ray copies of the documentary and 5 tickets to the premiere in LA or Las Vegas when the film is complete. You will also be listed as an Associate Producer on the Illumine Studios website.

    0 out of 7 claimed
    Estimated delivery: July 2013
  • $10,000USD
    Executive Producer

    You will get an Executive Producer screen credit, 50 Blu-ray copies of the documentary, 5 tickets to the premiere in LA or Las Vegas and an invitation to dinner prior to the screening for you and one guest. You will also get a link to the digital download of the film, a link to the evidence-based eBooks and you will be listed as an Executive Producer on the Illumine Studios website.

    0 out of 9 claimed
    Estimated delivery: July 2013
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