We've noticed that there are a lot of activity trackers on the market but we also noticed that there is nothing on the market for kids. More importantly, there was nothing even close when it came to how to relate a child's activity and how to reward them with things that they care about. Have you ever tried to tell an 8 year to put down there phone and get outside to play because they will live longer and have a happier and healthier life? Not!
As parents, educators and health care providers we realize the importance of staying healthy. But when kids are 5 - 15 yrs old, all they care about are games, phones and their media. And, who can blame them, they are awesome! So we thought, why not throw the activity tracker concept out the window and develop a "game key" that rewards kids with game credits and access to levels and features all powered by their physical activity, healthy habits, good deeds, grades, chores, etc.
To start, we decided to update the old "virtual pet" concept by allowing kids to harness their "real life" physical activity in order to drive the health of their "virtual pet" through a smartphone app. Each day they would have to reach there goals or their pet would look sad and sleepy, and really happy if they achieved their goal. We also decided that we should allow the kids to push those steps into other games, (through our API) and to drive features and functions within those games. And, if this proves successful, we'll launch other modules for chores, grades and other good deeds either by building it ourselves or through an API integration with a 3rd party company.
Over a year ago, we assembled an awesome team of industrial designers and consumer product experts, as well as software and hardware developers from around the world that we have worked with on other projects throughout the years.
We really hope that you'll become as excited about this concept as we are and we hope to engage your support.
Thanks for reading.