What's Going On?
We are Dead Earth Politics; a long-standing metal outfit based out of Austin. Having recently been awarded the mantle of "Austin's #1 Metal Band" by the Austin Chronicle (over taking four year veterans, The Sword), we have decided it is high time we give you some new rock and roll! We have been a Do-it-Yourself group for over seven years but we can only Do-it-Ourselves to a point and we recognize that. We are already in the process of recording (Josh Woodhouse of Droplink Productions has signed on as producer for this beast!) so the main purpose of this campaign is to use Indiegogo as a "pre-sale medium" to gather funds for stronger promotion, advertising and building up our merch house.
The metal environment, and indeed the music environment in general, is shifting. Bands can operate like a business and work without label assistance. Bands like Dead Earth Politics can actually self-sustain. As is the truth of all entertainers, we are nothing without you, our fans. It is our endeavor that with your purchase of our Indiegogo only perks, we can grow and mature with your direct help. No third parties to hand us only a percentage of our work.
What We Need & What You Get
For advertising, promotion and merchandising - the more the merrier. Anything can be used to spread the word but we are keeping it at a simple $4000 USD. This goal, when reached, will go to supplementing the promotion we are already using through ClawHammer PR. We will take out advertising space through digital media (BlabberMouth, The Gauntlet, Metal Sucks, etc) as well as traditional print media (Decibel UK, The Edge, and other local/regional print jobs). We will also create new merchandise to promote alongside current line ups because the absolute best advertisement is word of mouth - your answer when someone sees our mark on your chest, hat or hears us blasting outta your iPod!
Granted, advertising is quite expensive. We fuly recognize that $4000 USD will get us a few new merch lines and perhaps two months of solid ad placement no matter where we go. However, using metrics we have been pooling from social media and will gather from our various campaigns, we plan to push based on demographic information gathered (and tour, of course!) to maximize return on YOUR investment.
Simply put: we planning on using funds from this campaign to yield returns enough that we can reinvest them into additional campaigns, advertising development and the like. Should we not meet the $4000 USD goal, the shortfall will still be applied to our marketing strategy - we will simply have to adjust how and where that cash goes.
For your contribution we are offering many things from a full download of our album and the artwork two weeks prior to the release, up to shaving your initials into Devon's mainly Scottish Pelt (as seen in the video)! Other items include responsive lighting used in the official "Artistic License" music video, signed and very used cymbals from recording "The Weight of Poseidon" as well as a most generous offer from Mason to tattoo your visage upon his butt cheek. You can choose the right or the left, if both are still available!
What Are You Helping to Promote?
As a follow up to our sophomore album, "The Queen of Steel" is poised to take our brand of metal up several rungs. Introducing a dual guitar attack to maximize the meoldic overtures that are needed to best relay the aural darkness of this genre, we aim to unleash a complete assault on what you think you know about Dead Earth Politics! Blistering solos coupled with bestial rhythms conjured from non-traditional schools of thought; "The Queen of Steel" will master you, and all others in her path!
Not Everyone Can Grab a Perk
Times can definitely be tough - you may want to help but can't afford t or simply don't have any of ths budgeted. That is totally cool! You can still aid us greatly by sharing this campaign around, as well as our site (deadearthpolitics.com) and Facebook page! We are also on Twitter, Reverbnation, Instagram, etc. Like us, Tweet us - just keep in touch! If you feel so inclined to share us and this campaign then that is a bonus!
In any case - we hope you enjoyed the fools we made of ourselves in the video! More than that, we hope you enjoy what we have to offer and what we have to come. Keep it metal, thank you for supporting any and all metal bands and keep your horns to the sky!
In the Meantime - Check Some of These Thangs Out!!
*For international shipping (outside of the United States and Canada) please add $35.00 for small perks (lyrics, sticks, etc) $50.00 to ship the larger perk items (cymbals, 24X36 posters, hoodies, etc). -- Yeah, international shipping sucks right now for small biz...
-- If you forget to add these, please make a separate non-perk donation in the amount that applies! Metal!
**Note - The Bay Dolls Fluff Lounge Shirt is the only piece of apparel that comes with a back... on the back will have Tim's favorite Apple-tini recipe!