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BookSmart has to refinance or close. We need your help.
brad@mybooksmart.com Jones
Email Verified
381 Facebook Friends
Small Business
Morgan Hill, California
United States
1 Team Member

BookSmart of Morgan Hill Needs Your Help!

We come to you with serious and sobering news. Despite all our efforts, it has finally come down to this: Without debt refinancing or a drastic change in circumstances, we will be forced to liquidate.

For the last twenty years BookSmart has served Morgan Hill as a place where children have grown into avid readers and adults have indulged their reading desires. BookSmart promotes literature, community, education, and family values, without telling people what they should read or how to think.

We have been a de facto community center and meeting place where people come for books, art, literature and community connections. (We have even fostered a few romances over the years!) Now we need your help if we are to carry on for the next twenty years.

Since the beginning  we have had good times and rough times. We have overcome (or endured) the opening of big box bookstores to the north and south of us and we have dealt with Amazon’s deep pockets and ruffian ways. 

Three years ago, after the opening of our store in San Jose and with the soft economy, we found ourselves in financial trouble.  We have continued to struggle and cut costs, but now, after many sleepless nights, we realize that without an infusion of capital we will not be able to go on.

Banks will not loan money to a small business like BookSmart with no land as an asset and small margins. We have reached out to our customers in the past for help and have had some success but not enough to put our debt to rest. We are now behind on our taxes and publisher payments. Without financial help we can't go on.

Over the years we have been given many suggestions for possible financing, such as a private offering or creating a local financing fund, but we are not bankers, we are book sellers. We’ve thought about crowdfunding and have been waiting for the SEC to rule on the JOBS Act so we could sell equity shares in our store to make BookSmart truly community-owned, but so far lawsuits have kept equity crowdfunding from happening.

We have finally realized that our only hope is to reach out to our fans and loyal customers for help. We have decided to create a group of “Honorary BookSmart Stockholders” to fund us. We hope that this will raise some real capital, while offering our customers an innovative and fun way to support us. Please look at the following offer and see if you might become an “Honorary Owner.” We are coming up on our 20th anniversary at BookSmart, and with your help we can go forward with another 20 years of serving the book loving community of Morgan Hill. We thank you sincerely for your past patronage and your consideration.

Take these two steps and become a BookSmart  Honorary“Owner*” by becoming a “Stockholder”*

1st  Take the BookSmart Honorary “Stockholder” Pledge

2nd  Invest in BookSmart at one of the Honorary “Stockholder” levels.

The BookSmart Honorary “Stockholder” Pledge:

I am a book person and I will tell the world!

I believe in the transformative power of books, especially for young minds.

I believe every community should support a good local independent bookstore where people can browse, shop and talk about books with other “book people.”

I believe bookstores should be carefully curated but not censored.

I will support the art of writing and the importance of reading by attending BookSmart author and publisher events.

I will read a banned book!

I will take the following BookSmart “One Book Pledge”: Every month, I will buy one less book online and one more book at BookSmart.

(A recent study found that even customers who define themselves as loyal independent bookstore customers only buy four out of every ten books from an independent bookstore. Imagine what would happen if everyone dedicated themselves to buying that fifth book from an independent as well. For a store like ours, it means more local jobs, more author events, the ability to carry more unique, small press titles and more money flowing to local schools, libraries and public safety through the collection of local sales tax and store donations. It would certainly mean more ongoing income for BookSmart.)

I will invest in BookSmart by purchasing “Honorary Stock” to help keep BookSmart alive.

Brad & Cinda




Find This Campaign On
raised by 109 people in 1 month
5% funded
No time left
$300,000 USD goal
Flexible Funding This campaign has ended and will receive all funds raised.
Campaign Closed
This campaign ended on September 18, 2014
Select a Perk
  • $1USD
    Penny Stocks from Heaven

    Any donation will help fight the fight! At this level you will have to accept that the magic is in the giving.

    2 claimed
  • $5USD
    Day Trader

    At this level if you include your address we will send you one "I Love Indie Bookstores" button!

    2 claimed
    Estimated delivery: September 2014
  • $10USD
    Honorary Basic “Stock”

    Invest $10 to $99 and receive an Honorary Basic BookSmart “Stock” Certificate that is suitable for framing or a “Shop Small, Walk Tall!” and a“BookSmart, Own It!” button. So you can proudly show your true colors!

    30 claimed
  • $100USD
    Honorary Junior “Stock"

    Invest $100 to $299 and receive the same perks as a Basic "Stockholder" plus a BookSmart Own It! T-shirt.

    21 claimed
  • $300USD
    Honorary Major “Stock”

    Invest $299 to $499 and receive the “Stock” Certificate, Own It! T-shirt, both buttons, plus an ice cream social for you and five of your friends!

    4 claimed
  • $500USD
    Honorary Preferred “Stock”

    Invest $500 to $9,999 and receive the “Stock” Certificate, Own It! T-shirt, both buttons, plus an ice cream social for you and ten of your friends!

    9 claimed
  • $10,000USD
    Honorary Class A “Stock”

    Invest $10,000 or more and receive the “Stock” Certificate, an Own It! T-shirt, a “Shop Small, Walk Tall!” and a“BookSmart, Own It!” button, plus an ice cream social for you and ten of your friends. We will also dedicate a bookshelf with a small plaque in your name. (You choose which section.) For your investment of $10,000 or more you will receive a payment of 1% per annum until the investment is paid back in full. (It happened at Kepler’s Books in Menlo Park, why not here?)

    0 claimed
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