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Fierce survivor Norma Bastidas will double the world record for longest triathlon by swimming, biking and running more than 3,500 miles in Mexico and the U.S.
Jessie Marek
Los Angeles, California
United States
8 Team Members
This campaign is raising funds on behalf of Iempathize, a verified nonprofit. The campaign does not necessarily reflect the views of the nonprofit or have any formal association with it. All contributions are considered unrestricted gifts and can't be specified for any particular purpose.

Be Relentless Update:

Norma and the team are in Cancun, Mexico and the historic triathlon is underway!

Day 2:

Day 9:

Please visit BeRelentless.iEmpathize.org

to track Norma's progress and sponsor a mile or more!

Be Relentless is a binational, bilingual, feature-length documentary that follows single mom, survivor and ultra athlete, Norma Bastidas, as she doubles the world record for longest triathlon of more than 3,500 miles from Cancun, Mexico to Washington D.C. to empower survivors everywhere. Her mission is to demonstrate to the world that one's past does not dictate one's future, and prove that everyday people are capable of making extraordinary strides in the fight against the problems facing the world today.

“Ultras are tough, both physically and emotionally, but the challenge is only temporary. After I finish an ultra, my life goes back to normal, but survivors have to keep overcoming huge challenges every day of their lives.”
- Norma Bastidas

Thank you for supporting Norma and being a part of history!

Based on our budget of $330,000, each mile that Norma runs, bikes and swims (slightly more than 3,500) costs approximately $100.

Your dollars can be converted into mileage:

$1 will fuel Norma and the team for .01 miles,

$100 = 1 mile

$500 = 5 miles

$1000 = 10 miles

and so on

Major expenses:
  • Transportation during the triathlon (RV for Norma and her athletic support team, a 15-pasenger van and a small SUV for the documentary crew)
  • Crew stipends for team of 15 for 40+ days of filming
  • Film gear rental (2 GoPros, 5D, sound, lights, drone, walkie talkies)
  • Food and fuel for our team of 15 for 40+ days of filming
  • Flights for 15-person crew
  • Insurance (travel, gear, rental vehicle)
  • Permit fees (major U.S. cities include San Antonio, Houston, New Orleans, Atlanta, Washington D.C.)
  • Boat and kayak rental in Cancun
  • Nightly hotel accommodations
  • Communications in Mexico (internet, cell phone, data)
  • Shipping athletic and film equipment to Cancun and from Washington D.C.

We knew that our next project needed to have a broader impact, reach an expanded audience, engage multiple sectors in multiple countries, and spread Norma's message to entire world. Norma's record-breaking triathlon allows people everywhere to focus on the solution instead of the problem, thereby encouraging them to consider their role in ending sexual exploitation and modern slavery.

Additional Ways You Can Support Survivors, Norma and the Be Relentless Documentary and Movement

Want to Be Relentless, but can't support us financially at this time?

Please consider taking these simple steps and joining Norma as a relentless warrior in one of the greatest human rights battles of our time:

  1. Follow Norma on Facebook and Twitter and track her progress
    starting on March, 1 at BeRelentless.iEmpathize.org

  2. Change your Facebook profile photo to the Be Relentless logo.
    Tell your friends and family that countless people are being sold against their will right now in backyards across the U.S. Then, tell them about Norma's incredible journey to end it, and ask what role they could play in this movement.

  3. Share this link with your friends and family using Indiegogo's share button. Ask them to share it with their friends.

  4. Learn more about Be Relentless and iEmpathize's additional anti-human trafficking campaigns.

  5. Break a world (or local) record of your own or complete a triathlon in the name of human trafficking victims and survivors. If Norma can, so can you.

Find This Campaign On
raised by 97 people in 29 days
26% funded
No time left
Verified Nonprofit
$100,000 USD goal
Flexible Funding This campaign has ended and will receive all funds raised.
Campaign Closed
This campaign ended on March 1, 2014
Select a Perk
  • $5USD
    .05 miles

    .05 miles may not seem like a lot on it's own, but if 20 people each gave $5, Norma and the team will be fueled, fed and equipped to tackle one mile! To show our gratitude, you're name will appear in the film credits and you'll receive a social media shout-out from the team. **Please include social media info in shipping address section, so we can properly thank you!

    4 claimed
    Estimated delivery: March 2014
  • $10USD
    .1 miles

    All of the above, plus: The official, digital movie poster, The official desktop background.

    6 claimed
    Estimated delivery: July 2014
  • $25USD
    .25 miles

    All of the above, plus: An HD downloadable copy of the film (estimated delivery March, 2016).

    18 claimed
    Estimated delivery: March 2016
  • $50USD
    .5 miles

    All of the above, plus: 1 ticket to one of our screening events.

    8 out of 150 claimed
    Estimated delivery: March 2015
  • $100USD
    1 mile

    All of the above, plus: 2 tickets to one of our screening events.

    7 out of 100 claimed
    Estimated delivery: March 2015
  • $250USD
    2.5 miles

    All of the above, plus: A signed travel book by CBS Travel News Editor Peter Greenberg. A printed production still.

    2 out of 5 claimed
    Estimated delivery: March 2015
  • $500USD
    5 miles

    All of the above, plus: Go down in history as an official member of the Be Relentless team! Complete with a certificate of participation from the Guinness Book of World Records (one name per certificate).

    6 out of 500 claimed
    Estimated delivery: March 2015

    7.5 miles

    All of the above, plus: Own a piece of history! Receive the slate used in the filming of Be Relentless. As there is only one slate, the first person to come in at this level will receive it.

    1 out of 1 claimed
    Estimated delivery: May 2014
  • $1,000USD
    10 miles

    All of the above (minus the slate), plus: Skype with Norma and the team when we're in Cancun.

    1 out of 5 claimed
    Estimated delivery: March 2014
  • $2,500USD
    25 miles

    All of the above (minus the slate), plus: A pair of Norma's world record-breaking shoes. There will be only three pairs of Norma's shoes available, so the first three people to come in at this level will receive them.

    0 out of 2 claimed
    Estimated delivery: May 2014
  • $5,000USD
    50 miles

    All of the above (minus the shoes and the slate), plus: An invitation for 4 to a private PRE-SCREENING of the film followed by a round table discussion and Q and A.

    0 out of 5 claimed
    Estimated delivery: March 2015
  • $10,000USD
    100 miles

    All of the above (minus the shoes and the slate), plus: A personalized, thank you video from Norma filmed during her record attempt.

    1 out of 10 claimed
    Estimated delivery: March 2014
  • $25,000USD
    250 miles

    If you give at this level, we think you've earned the right to an Executive Producer credit in the film. Additional VIP perks to be announced.

    0 out of 4 claimed
    Estimated delivery: March 2015
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