AURZA Utterly fabulous custom-made dresses

Couture tailoring meets 3D pattern technology to offer a range of sassy dresses, designed by us and perfected by you.
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AURZA
Fashion
Hong Kong
Hong Kong
4 Team Members

WHY WEAR AURZA?

96% of women believe that what they wear significantly affects how confident they feel. Yet on a daily basis over two thirds of us can never find the perfect outfit that makes us feel amazing. We constantly compromise.

We aim to give women a real alternative with utterly fabulous custom-made dresses designed by us and perfected by you to suit YOUR style, personality and shape

  • Classic styles – timeless wardrobe classics that never go out of fashion
  • Fully customisable – highlight the parts you love, hide the bits you don’t
  • Over 300,000 combinations - making every dress unique
  • 3 size options– Off the rack, mix and match & fully customized
  • Fun interactice technology– it’s so easy anyone can be a designer
  • No hidden costs – all customisations included in the price
  • Exceptional service – free remakes & 30 day returns 

What’s more we are giving everyone who supports us here on IGG, 10% off retail price, free shipping to UK/HK and guaranteed gift voucher delivery for Christmas.



THE COLLECTION

We have a range of sassy silhouettes which can be customised to suit your individual style. Choose from 5 tailored dresses,  6 tops & skirts and 3 luxe silks.

THE TAILORED DRESSES

 

The Coco - The impeccably tailored cut of the sheath dress flatters your curves by defining your waist and highlighting your calves to give you a perfect hourglass shape

The Audrey - Our classic bodice with a full swing skirt for a dramatic Audrey Hepburn effect gives you curves in all the right places.

The Kate - A twist on the classic sheath dress with perfectly positioned ruffles to draw the eyes to all the right places and flatter your middle area.

The Alexa - Our classic fitted bodice with a hip skimming skirt for maximum curves and comfort.

The Christina - A loose fitting bodice matched with all skirt types for a casual elegance.


THE SEPARATES

The Flare skirt - Both flattering and easy to wear, a fitted skirt with a kick.

The Swing skirt - A fuller skirt which glides when you walk and pulled in at the waist for maximum curves.

The Pencil skirt - Simple lines that are chic and glamorous and never out of style.


THE LUXE SILKS


The Eddie - Cut for maximum style, the shift skims the top of your body whilst flaring out to the thighs.

The Elle and The Claudia - Casual, sophisticated and incredibly versatile shirt dresses for all occasions and body shapes.


THE FABRICS


OVER 300,000 COMBINATIONS

The process is simple. All you do is choose your favourite silhouette from our collection, change the neckline, sleeves or skirt. Choose the colour of the fabric and details like a belt or faux leather trim. With over 300,000 unique combinations we are sure there is a style for you.


CUSTOMISE:

  • Neckline – bodices to suit all body shapes
  • Sleeves – sleeveless, short cap, elbow length, 3/4 length
  • Length –short, knee and long length or specify your own length
  • Colour – choose a solid dress colour or mix/match the sleeves, bodice & skirt.
  • Trim – faux leather neckline trim, a leather obi belt, a peplum, a broach

Create and visualise your design on our prototype design builder before you pledge. We will ask for your detailed design once the campaign is finished.


    

A BETTER FIT

57% of us don’t know what size to order, are left disappointed with off the rack fit but are filled with dread at taking our own measurements and having something custom made.

So we have developed 3 sizing options to cater for everyone.

  1. AURZA STANDARD SIZES from UK 8-20. Thanks to our 5% stretch and clever 3D pattern development we think that this will be a great solution for the majority of women. Our size charts will guide you but if you are still unsure you can just send us a full length picture of yourself  with your height and we can tell your size (See FAQ).
  2. AURZA MIX AND MATCH tops and skirts for those that want a separates look or have very different top and bottom body shapes
  3. AURZA CUSTOM SIZING provide your measurements (with our guidance) and we will make you a unique size dress


WHY WE NEED YOU

For the last 12 months we’ve been working with manufacturers, testing materials and finalising samples to develop our current range of dresses and sizes.

We now need your help to extend the range of sizes from 8 to 20 (UK) and to optimise our 3D design builder. Please help us to make this a reality!


THE PERKS

(see top right of page for what you can buy!)

Our collection dresses are the main rewards you can invest in. Donors will be able to claim their rewards, design their own garments and choose the right size solution on our website once the campaign has ended.  Each donor will be provided a unique code which they can redeem on the site for their product(s).

 

LEATHER OBI BELT - $60 USD (approx £37)



YOUR PERFECT SKIRT or TOP - $140 USD (approx £85)

 


YOUR PERFECT SILK DRESS - $210 USD (approx £130)


YOUR PERFECT TAILORED DRESS - $235 USD (approx £145) 


YOUR PERFECT SILK MAXI DRESS - $290 USD (approx £180)


THE ULTIMATE GIFT BOX - $290 USD (approx £180)

 


THE BUNDLES 


----- UPDATE ----- NEW BUNDLES

----- UPDATE ----- STRETCH GOALS

OTHER WAYS TO HELP

Some people just can’t contribute, but that doesn’t mean they can’t help:

Ask folks to get the word out and make some noise about your campaign.

Remind them to use the Indiegogo share tools!

And that’s all there is to it.

Any questions? Please drop us a line at stephanie@aurza.com or jessica@aurza.com


Thanks for your support and for checking out AURZA dresses!



FREQUENTLY ASKED QUESTIONS

  1. When do I design my Dress/skirt? We'll send you a link at the end of the campaign when you can submit your design to us from our dress designer. While you wait, you can work on your design here.
  2. How do I choose my size? Again we'll send you a link at the end of the campaign when you can choose from our different size options which will be explained fully at this stage.
  3. I forgot to add international shipping, what do I do? Don't worry, we'll be in touch at the end of the campaign to sort it out.
  4. When will my PERK be delivered? We will send out gift vouchers immediately at the end of the campaign so that they are with you in time for Xmas. All the dresses, skirts and tops will be delivered by the end of January.
  5. Why is delivery not the normal 3 weeks? Delivery is longer than the normal proposed length as these are our first production orders.
  6. If I want you to tell me what size I am, what do I do? You need to take 2 full length photos of yourself eg using your phone, in close fitting clothes (so that we get a good idea of your shape).  One from the side, one from the front ensuring we can see your whole body from head to toe. Finally let us know your height and we will do the rest.
  7. If I want to buy something what do I do? You click on the perk at the side and you choose to pay for that perk or give a donation. You can then pay with PAYPAL or a credit card, ensuring you give us the correct shipping address.Once approved you will get an automatic email from Indiegogo confirming your purchase. We will update you on our progress throughout the campaign and at the end of the campaign we will send you a code and link to the design builder where you can create your dress and order your design on line.
  8. Why are you using Indiegogo and not just launching your website? Good question - click here to look at our blog post that we wrote a couple of weeks ago for a clear explanation of the benefits of using Indiegogo for Aurza. 
  9. Is this your website? No this our INDIEGOGO CAMPAIGN PAGE. Our website is  www.aurza.com and will 'go live' when our campaign finishes. However until then you can play with our prototype design builder so start to visualise your designs.

Find This Campaign On
$30,193USD
raised by 108 people in 26 days
151% funded
No time left
$20,000 USD goal
Flexible Funding This campaign has ended and will receive all funds raised.
Campaign Closed
This campaign ended on December 3, 2013
Select a Perk
  • $1USD
    Lets Get Fabulous

    Every dollar and vote of support counts - play your part and help us make the world a more fabulous place!

    3 claimed
  • $30USD
    Inspiration & Thank you

    Email a photo of yourself and we will tell you which dress types are best suited to flatter and fit along with 3 bespoke designs created just for you all in a personalized thank you note from the team

    2 out of 40 claimed
    Estimated delivery: December 2013
  • $60USD
    Leather Obi Belt

    15% off a luxurious calf skin leather obi belt in one of 6 colours (value $70/ approx £45). A killer addition to any outfit. ** UK / HK shipping free. Add 20$ for other countries to your perk total and refer to FAQ for details **

    9 claimed
    Estimated delivery: December 2013
  • $100USD
    2 Leather Obi Belt Bundle

    Buy 2 and get an additional 20$ off our luxurious leather obi belts (on top of the current 15% Indiegogo discount). Available in 6 fabulous colours now (AND an additional 6 colours including metallics if we hit our 25k stretch target). A killer addition to any outfit and the perfect gift (value 140$ / approx 90 GBP). ** UK / HK shipping free. Add 20$ for other countries to your perk total and refer to FAQ for details **

    1 claimed
    Estimated delivery: January 2014
  • $140USD
    Your Perfect Skirt or Top

    10% off your perfect AURZA skirt or top (value $155/ approx £95) in a choice of one of 6 colours in our luxury stretch crepe or faux leather fabric range. ** UK / HK shipping free. Add 20$ for other countries to your perk total and refer to FAQ for details **

    10 claimed
    Estimated delivery: January 2014
  • $150USD
    Founders Friend

    Want to help us change the way women shop but not sure how? Pledge 150$ / approx £95 to be part of our clothing revolution and we will name you on our founders page and keep you informed of our progress as we take the world by storm!

    4 claimed
    Estimated delivery: December 2013
  • $210USD
    Your Perfect Silk Dress

    10% off your perfect silk dress (The Eddie or The Elle) (value $235 / approx £135) in a choice of one of 4 colours in our 100% silk fabric range. ** UK / HK shipping free. Add 20$ for other countries to your perk total and refer to FAQ for details **

    4 claimed
    Estimated delivery: January 2014
  • $235USD
    Your Perfect Tailored Dress

    10% off your perfect tailored dress (The Coco, The Christina, The Alexa, The Kate or The Audrey) (value $260 / approx £160) in a choice of one of 6 colours in our luxury stretch crepe or faux leather fabric. ** UK / HK shipping free. Add 20$ for other countries to your perk total and refer to FAQ for details **

    29 claimed
    Estimated delivery: January 2014
  • $280USD
    Your Perfect Skirt AND Top

    10% off your perfect AURZA skirt AND top (value $155/ approx £95 each) in a choice of one of 6 colours in our luxury stretch crepe or faux leather fabric range. ** UK / HK shipping free. Add 20$ for other countries to your perk total and refer to FAQ for details **

    2 claimed
    Estimated delivery: January 2014
  • $290USD
    Your perfect silk maxi dress

    10% discount off your perfect AURZA maxi shirt dress (normally $325 / approx £200) in a choice of one of 4 colours in our 100% silk fabric range ** UK / HK shipping free. Add 20$ for other countries to your perk total and refer to FAQ for details **

    0 claimed
    Estimated delivery: January 2014
  • $290USD
    The Ultimate GIFT BOX

    The ultimate gift for every women who loves to feel fabulous! A luxury gift box containing swatches, design ideas, measuring tape and gift voucher to cover your very own a tailored dress and belt (worth up to 320$ /approx £200) . All gift boxes will be ready for Xmas 2013. ** UK / HK shipping free. Add 20$ for other countries to your perk total and refer to FAQ for details **

    17 out of 50 claimed
    Estimated delivery: December 2013
  • SOLD OUT

    $400USD
    ***EARLY BIRD SUPER BUNDLE***

    For the 1st 5 people that give us their support we will give them an UNBEATABLE value 2 dress and obi bundle for only 400$ / approx £250. Worth $580 / approx £365 !! ** UK / HK shipping free. Add 20$ for other countries to your perk total and refer to FAQ for details **

    5 out of 5 claimed
    Estimated delivery: January 2014
  • $500USD
    Your 2 dress bundle

    For a killer look by day and night get this 2 dress package , including any of the tailored crepe or silk range a luxurious leather obi belt worth up to 580$ / approx £365 (excluding maxi)

    5 claimed
    Estimated delivery: January 2014
  • $500USD
    Founders friend

    Serious about helping us change the way women shop forever? Pledge 500$ / £315 to be part of our clothing revolution and we will name you on our founders page and keep you informed of our progress as we take the world by storm!

    2 claimed
    Estimated delivery: December 2013
  • $750USD
    3 dress & Obi bundle

    Choose any 3 dresses from the AURZA range and add a luxurious leather obi belt for the ultimate wardrobe essentials worth up to 850$ / approx £535 (excluding maxi) ** UK / HK shipping free. Add 20$ for other countries to your perk total and refer to FAQ for details **

    1 claimed
    Estimated delivery: January 2014
  • $2,000USD
    Your Ultimate Wardrobe

    4 tailored dresses, 3 silk including a maxi dress, a skirt and top and a fabulous leather obi belt of your choice worth up to 2215$ / approx £1395) Choose different silhouettes to suit every occasion or make one the hero of your wardrobe - the choice is yours but one thing is for sure you will NEVER struggle to look fabulous again. ** UK / HK shipping free. Add 20$ for other countries to your perk total and refer to FAQ for details **

    1 claimed
    Estimated delivery: January 2014
  • $3,000USD
    Sugar Daddy

    Help us launch our venture in style by providing the ultimate support - a 3000$ / £1900 pledge to help turn our dreams into a reality and in return we will hero you on our founders page and keep you informed of our progress as we take the world by storm!

    0 claimed
    Estimated delivery: March 2014
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