Once upon a time...
Hi, I'm Paul Warner, daddy and owner of When I Was a Kid. Seven years ago, after a soul-destroying trip to a monster toy store, it hit me; we are letting our children down, the plastic toys on offer have no magic. It's a tragedy in the making. The games children play now, they play alone or in silence with a 'friend', both staring at a screen. What is this doing to the art of conversation? How is this stifling precious imaginations?
This is about so much more than the toys; it’s about a lifestyle, a lifestyle we need to preserve before our laptops, mobiles and tablets drive it to extinction.
And so the magic begins…When I Was a Kid provides an amazing range of traditional & wooden
toys; toys that will be loved, remembered, played with, cherished and passed on
for generations to come.
As an Indiegogo investor, by choosing to pledge (look right) you will help to open an amazing, magical toy shop, in the most
perfect location in the heart of Cambridge.
A place that children, parents, grandparents locally and from around the
world will visit, return to, love, and remember with a smile. We aim to be ON THE MAP, a reason to come to Cambridge! Please come & visit!
The Story So Far...
We discovered the perfect shop in the perfect location; Trinity Street, Cambridge! Described by the estate agent as ‘a blank canvas’, it turned out that the square footage (surrounded by bare brickwork) actually contains a stairwell at the back & wall through the middle making the back third unusable.
What needs to be done?
The wall has to go (get in touch if you’re a
brill builder)...but then...
The floor has to be sorted (get in touch if
you do fab floors!)...and...
- The ceiling & lighting needs to be replaced (and again)...so that...
- Bare & crumbling bricks need to be transformed into floor to ceiling fixtures packed full of magical toys, out of their boxes, waiting to be played with.
- This beautiful shop needs bringing to life, think Mr Magorium's Emporium!
need: £35,000 - To create a shop we can all love and be proud of
Here is what we have:
- Belief that we CAN do it - from all who know us
Know-how - For over seven years we have
learned our craft, from a humble market stall, to our fabulous website, to our
Multiple Awards - When I Was a Kid, Wellingborough is the proud owner of
multiple awards but more importantly, we are loved by all who
Imagination – We are brim-full of
ideas, we can't wait to bring the magic to life
Our eyes completely open – We know
what’s involved, we've already done it once, we know how to make it work. Wellingborough was an empty shell but look at it now. We did that :o) What we care about is our customers, our toys and keeping childhoods special, just as they should be.
Your share of the magic...
This is exciting! Have a look at our list of REWARDS; we've put together a collection that is unique, special and exclusive for you.
We hope that you want to support the dream and help us make it a reality for thousands of people and for many years to come. Obviously the more help we have, the more magic we can create.
Making a Difference
The impact is massive! Think about the way so many children play now. We are re-claiming, and preserving the art of play, interaction, conversation. We are giving kids back a magical childhood, not to mention better health.
Our wonderful toys:
Let kids talk, learn, think, play, interact
Stimulate minds: 0-99 years
Let imaginations develop
Stimulate & enhance creativity
- Will be loved & played with for years to come
- Create & bring back, memories to cherish
You just cannot get these things from a gadget with a screen.
Our Random Acts of Kindness reach people across the globe, we do it to make people smile, for no other reason than that. One day it could be you or someone you love!
Our Make it Days let kids in the community and from far & wide come, play and get messy, real messy. We see the same beautiful faces, again & again; they relax, have fun, use their hands, play together and proudly take home whatever they created with their own hands; you just can’t beat that can you.
As a small, independent retailer we know how important it is to support local businesses like ourselves, that's why we forge strategic alliances with relevant local businesses. We support each other, enabling us all to support our customers.
- We are the sole supplier of toys to the Forestry Commission UK, they chose to trust us.
- The Independent Newspaper featured us in their Top 10 list.
We earn top reviews as a Trusted Shop
You can trust us with your investment.
Other Ways You Can Help
Thank you so much for spending the time with us.
Please, please go ahead and make some noise, we love that; use the easy share buttons below to tell everyone you know about us.
Help us to make it happen.
Do come and see us in Cambridge. We would be thrilled to be able to thank you in person, just tell us you were a part of the dream.