A proper toy shop, where little imaginations grow BIG

Let's re-claim childhoods, how they should be. Traditional & wooden toys, real play, imaginations unleashed. Choose your reward to make it happen, act fast!
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Paul Warner
Email Verified
448 Facebook Friends
Small Business
Cambridge
United Kingdom
3 Team Members

Once upon a time...

Hi, I'm Paul Warner, daddy and owner of When I Was a Kid. Seven years ago, after a soul-destroying trip to a monster toy store, it hit me; we are letting our children down, the plastic toys on offer have no magic. It's a tragedy in the making. The games children play now, they play alone or in silence with a 'friend', both staring at a screen.  What is this doing to the art of conversation? How is this stifling precious imaginations?

This is about so much more than the toys; it’s about a lifestyle, a lifestyle we need to preserve before our laptops, mobiles and tablets drive it to extinction


And so the magic begins…When I Was a Kid provides an amazing range of traditional & wooden toys; toys that will be loved, remembered, played with, cherished and passed on for generations to come.

    

As an Indiegogo investor, by choosing to pledge (look right) you will help to open an amazing, magical toy shop, in the most perfect location in the heart of Cambridge.  A place that children, parents, grandparents locally and from around the world will visit, return to, love, and remember with a smile.  We aim to be ON THE MAP, a reason to come to Cambridge! Please come & visit!

       


The Story So Far...

We discovered the perfect shop in the perfect location; Trinity Street, Cambridge! Described by the estate agent as ‘a blank canvas’, it turned out that the square footage (surrounded by bare brickwork) actually contains a stairwell at the back & wall through the middle making the back third unusable. 

What needs to be done?

  • The wall has to go (get in touch if you’re a brill builder)...but then...
  • The floor has to be sorted (get in touch if you do fab floors!)...and...
  • The ceiling & lighting needs to be replaced (and again)...so that...
  • Bare & crumbling bricks need to be transformed into floor to ceiling fixtures packed full of magical toys, out of their boxes, waiting to be played with.
  • This beautiful shop needs bringing to life, think Mr Magorium's Emporium!


What we need: £35,000 - To create a shop we can all love and be proud of


Here is what we have:

  • Belief that we CAN do it - from all who know us  
  • Know-how - For over seven years we have learned our craft, from a humble market stall, to our fabulous website, to our amazing shop
  • Multiple Awards - When I Was a Kid, Wellingborough is the proud owner of multiple awards but more importantly, we are loved by all who meet us. 

    

  • Imagination – We are brim-full of ideas, we can't wait to bring the magic to life 
  • Our eyes completely open – We know what’s involved, we've already done it once, we know how to make it work.  Wellingborough was an empty shell but look at it now. We did that :o) What we care about is our customers, our toys and keeping childhoods special, just as they should be.  

Your share of the magic... 

This is exciting!  Have a look at our list of REWARDS; we've put together a collection that is unique, special and exclusive for you.







We hope that you want to support the dream and help us make it a reality for thousands of people and for many years to come. Obviously the more help we have, the more magic we can create.


Making a Difference

The impact is massive! Think about the way so many children play now. We are re-claiming, and preserving the art of play, interaction, conversation. We are giving kids back a magical childhood, not to mention better health. 

Our wonderful toys:

  • Let kids talk, learn, think, play, interact
  • Stimulate minds: 0-99 years
  • Let imaginations develop
  • Stimulate & enhance creativity
  • Will be loved & played with for years to come
  • Create & bring back, memories to cherish 

                                                     

You just cannot get these things from a gadget with a screen.


Our Random Acts of Kindness reach people across the globe, we do it to make people smile, for no other reason than that. One day it could be you or someone you love! 


Our Make it Days let kids in the community and from far & wide come, play and get messy, real messy. We see the same beautiful faces, again & again; they relax, have fun, use their hands, play together and proudly take home whatever they created with their own hands; you just can’t beat that can you


As a small, independent retailer we know how important it is to support local businesses like ourselves, that's why we forge strategic alliances with relevant local businesses.  We support each other, enabling us all to support our customers.                         

                     

  • We are the sole supplier of toys to the Forestry Commission UK, they chose to trust us.                                               

  • The Independent Newspaper featured us in their Top 10 list                                                    

  • We earn top reviews as a Trusted Shop 

                                 

  • You can trust us with your investment.

                                           

Other Ways You Can Help

Thank you so much for spending the time with us. 

Please, please go ahead and make some noise, we love that; use the easy share buttons below to tell everyone you know about us. 

Help us to make it happen.

Do come and see us in Cambridge. We would be thrilled to be able to thank you in person, just tell us you were a part of the dream.

Find This Campaign On
£734GBP
raised by 17 people in 2 months
2% funded
0 time left
£37,500 GBP goal
Flexible Funding This campaign has ended and will receive all funds raised.
Campaign Closed
This campaign ended on July 26, 2014
Select a Perk
  • £3GBP
    Name on our Roll of Honour

    Your name or your link included on our fabulous website 'Roll of Honour' (Subject to approval of course!)

    0 out of 200 claimed
  • £10GBP
    Toy Shop Voucher

    We will email you a very special voucher enabling you to soak up the magic. This voucher will work in both Wellingborough and Cambridge shops.

    2 out of 300 claimed
  • £15GBP
    Wooden Name Train

    Personalised for you. Who do you know that would love this? Single name, up to 8 letters complete with engine AND guard's carriage. FREE UK delivery. Cool!

    1 out of 300 claimed
  • £19GBP
    Wanna Bounce Retro T

    Designed & produced especially for this campaign. If you own one, you'll be one of the in-crowd, there won't be many. So, you can turn up to parties & not worry about being copied. Maybe they'll be an investment, who knows!

    0 out of 500 claimed
    Estimated delivery: July 2014
  • £22GBP
    EARLY-BIRD Train & track

    Early- Bird discount! Limited Edition for this campaign. Personalised wooden name train & personalised display track. For someone special. You choose the name, we include the beautifully crafted engine & guard's carriage FREE. Tell us the wording you would like on the track, we write it on. 'For Life's Adventurers' It doesn't get better...or does it? Scroll down, much more on offer!

    1 out of 250 claimed
    Estimated delivery: October 2014
  • £25GBP
    Name Train & display track

    Personalised wooden name train & personalised display track. For someone special, you choose the name, we will include the beautifully crafted engine & guard's carriage FREE then simply tell us the wording you would like on the track. 'For Life's Adventurers'

    2 out of 300 claimed
    Estimated delivery: September 2014
  • £25GBP
    £25 Wooden voucher

    Limited edition. Designed exclusively for this campaign. This voucher will work in both Wellingborough and Cambridge shops.

    3 out of 500 claimed
  • £32GBP
    EARLY-BIRD fabulous hoodie

    Just for you early-bird investors...Limited Edition, cheaper price. You get to choose your colour combo. Top quality, of course, this is When I Was a Kid!

    1 out of 150 claimed
    Estimated delivery: September 2014
  • £35GBP
    Rather fabulous hoodie

    Limited Edition. You get to choose your colour combo. Top quality, of course, this is When I Was a Kid! Don't miss out :)

    1 out of 200 claimed
    Estimated delivery: July 2014
  • £50GBP
    £50 Wooden Voucher

    Limited Edition. Designed exclusively for this campaign. £50 can buy you a lot of magic! This voucher will work in both Wellingborough and Cambridge shops.

    3 out of 300 claimed
  • £50GBP
    Hand-Framed Name Train

    Personalised Wooden train. Beautifully crafted train displaying your chosen name. Free engine & guard's carriage, all mounted in a hand-made frame. Exclusive to When I Was a Kid.

    0 out of 50 claimed
    Estimated delivery: July 2014
  • £75GBP
    Wall of Fame

    Your child's (or your own) name on our wall of fame on permanent display in When I Was a Kid, Trinity Street, Cambridge...forever! We'll send you an image to show off.

    1 out of 100 claimed
    Estimated delivery: September 2014
  • £100GBP
    £100 Wooden Voucher

    Limited Edition. Designed exclusively for this campaign. £100 can buy you and yours a whole lot of magic! This voucher will work in both Wellingborough and Cambridge shops.

    0 out of 250 claimed
    Estimated delivery: July 2014
  • £1,000GBP
    Ride-on car

    Limited edition, CUSTOM BUILT ride on car - only 10 will be produced then no more. You could be the proud owner of one of them, which colour would you go for? - Collectors item.

    0 out of 10 claimed
    Estimated delivery: December 2014
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