A Beautiful Bar, A Fantastic Mission

The campaign's over and the bar is launched. We are now open for business!
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Providence Granola / Beautiful Day RI
Food
Providence, Rhode Island
United States
4 Team Members
QUICK UPDATE: The campaign is over. The bars are launched. The generous contributions from so many of you made all this possible. THANK YOU.   We realize that our current packaging is still directing people to this site. This is not a mistake--just a lag time before the new packaging arrives!  You can order Beautiful Bars at our webstore here.  Or learn more about our non-profit here.


Our Story


Five years ago, we launched the Providence Granola Project as an experiment in helping newly arrived refugees find work.

Refugees from places like Burma, Bhutan, Iraq, and the D.R. of Congo were settling in Rhode Island after fleeing their homelands.  They came without resources, extended family, or friends.  Sometimes they spoke no English and only knew America through TV and movies.  Yet they had taken refuge right here in our community.  (We thought, wow, how great is that!)  And more than anything else they wanted to work.  Jobs meant laying down roots, supporting their families, and becoming new Americans. 

Our idea was to build a company around refugees.  We would make artisan granola and provide paid, part-time jobs.  Whatever job needed to be done, we would train someone do it. Every position would provide practical, experiential education. Then by simply buying or seeing a product, our community would learn about and meet refugees. 

Okay, even to us it sounded a little crazy. 

The amazing thing is that it actually worked.  In the last few years we provided 28 refugees from 10 different countries with their first job in America.   Not bad for some bags of granola.  Most of our employees moved into the job market or management with Providence Granola.  We found ourselves at farmers' markets and restaurants, hotels, campuses, churches.  Eventually we started shipping it all over the U.S. A few bags even made their way to Canada, Germany, South Korea, Switzerland, Jordan, and Sudan!  So far we've made about 12 tons of the stuff with every single bag mixed, baked, hand-packed, sold, and shipped by refugees. 

Last year we grew to the point where we were too big to be organized by volunteers so we moved under the umbrella of a 501(c)(3) non-profit called Beautiful Day Rhode Island.   Which means we’re getting serious.  We now have a mission to mobilize refugee employment through business innovation.  We intend to produce beautiful, delicious, healthy products that will help welcome and integrate refugees into our community.

Like Our Granola, Love Our Beautiful Bar

While granola has been a great introductory product for us, we don’t want to be stuck in a bowl for breakfast anymore.  We want to be on-the-go and anytime.  Which means, of course, granola bars. We know that launching an on-the-go granola bar won't be easy--but we're well on our way.  After about 40 tries, we finally settled on a recipe that we think might just be good enough to be called beautiful. 

Like our granola, this bar is all-natural and mostly organic.  It has no GMO’s and is sourced with local honey and Cape Cod cranberries. We're especially proud that this bar is gluten free (although produced in a facility that processes wheat and other allergens).  Soon enough, we’ll start branching out into other flavors. 

We think you’re going to love it.

Most importantly, we're excited about the potential of this bar to expand job-training opportunities for refugees.  For this campaign we've set our sights on producing at least 5000 prototype bars.  This alone means 3 more new hires and 1 newly promoted manager.  Over the next year we intend to hire and train 18 new employees as they onramp into the regular job market.

Our Strategy: Your Partnership

Producing bars comes with some unique challenges.  Bars need to be uniform in texture, shape and weight--which means we'll need custom made pans.  (We ordered some, and the company gave us a discount when we told them what we do.)  We're already working on new packaging solutions and labels.  A gluten free product requires new sourcing, kitchen protocols, and dedicated equipment. 

This is where you come in.  About half of your tax-deductible contribution will go towards start-up production and launching costs.  The other half will go directly towards training new staff to make the bars.

But that is only the beginning:  one of our biggest challenges is getting these bars into the hands of people who will love both our granola and our mission.  If you're one of these people, then your friends are probably like you.  Most of our perks include a shipment of bars.*  When yours arrive, you can give them to your friends! A QR code for this campaign will be right on the bar and then some of your friends will order their own box to give away. 

This is exactly the kind of personal, grassroots effort that has brought Providence Granola to life. It's proof that there are a lot of amazing people out there.  

* While we're thrilled that Indigogo is an international platform, we're reserving shipments to the US for this campaign.  Our international friends can still donate--just direct your prototype Beautiful Bars to a US address.  Email us if you have questions.

Other Ways You Can Help

We get it that money is tight for many of us and some people just can’t contribute monetarily.  That's okay.  You can still help.  

Some simple ideas:

  • Send a "shout-out" to all of your friends, Facebook buddies and Twitter pals.  Share this campaign's URL in your message.
  • Link to this campaign on your web page or blog.
  • See if an organization or faith-group you belong to would be willing to put us in their newsletter or on their web page.  You have our permission to post a link.
  • Print out a page of the campaign and post it in places you visit:  the break room at work, a coffee shop, your local health food store, your gym.
  • Sample our bars at your church or temple or community group. (We can send a box of mini bars--just email us.)
  • If you're local, volunteer alongside one of our employees at a farmers' market.  Hand out samples and and tell customers about our campaign.
  • Coordinate a massive flash mob event with fireworks, dancing, and spandex... okay maybe not, but you get the idea. 

Looking Forward

Whether you contribute to this campaign or not we encourage you to keep learning about refugee resettlement. Rhode Island is not the only community settling refugees. The US commits to settling up to eighty thousand annually.  Many thousands more are settled in countries like Canada, Australia, Sweden, Norway, Finland, New Zealand, Denmark, and The Netherlands (the major host countries) and other across Europe and South America.  No matter where you live, refugees are probably being settled near you and you have a chance to welcome them.  That's one way to do something beautiful.

Please feel free to visit our website at beautifuldayri.org to learn more about our long term goals of designing replicable models for mobilizing refugee employment (yes! maybe there could some day be a granola project near you!) or building a kitchen incubator where refugees and other under-resourced people can find support to launch their own businesses.  We'd love to have you follow us on Twitter or Facebook. Thanks so much for you interest and partnership.

Endorsements

We are thankful and proud to have these fine businesses and non-profits publicly endorsing our Beautiful Bar campaign:

 
     
Find This Campaign On
$11,640USD
raised by 126 people in 1 month
58% funded
0 time left
Verified Nonprofit
$20,000 USD goal
Flexible Funding This campaign has ended and will receive all funds raised.
Campaign Closed
This campaign ended on October 15, 2013
Select a Perk
  • $10USD
    Small Change = Big Difference

    With a tax-deductible contribution of $10, we'll add your name to Beautiful Day RI's list of supporters and partners.

    4 claimed

    Estimated delivery: September 2013
  • $25USD
    Thanks Partner!

    With a tax-deductible contribution of $25, we'll add your name to Beautiful Day RI's list of supporters and partners. Additionally, we'll send you: - five (5) Beautiful Bars to eat and share - one (1) official Beautiful Day logo sticker for your car, locker, office or Google-glass (Shipping to US only.)

    27 claimed

    Estimated delivery: September 2013
  • $50USD
    Beautiful Partner

    With a tax-deductible contribution of $50, we'll add your name to Beautiful Day RI's list of supporters and partners. Additionally, we'll send you: - a hand-written thank you note - 12 Beautiful Bars to eat and share - one (1) official Beautiful Day logo sticker for your car, locker, office or vanity mirror (Shipping to US only.)

    20 claimed

    Estimated delivery: September 2013
  • $50USD
    Active Partner

    If you want to partner with us mainly by handing out lots of bars, this ones for you. With a tax-deductible contribution of $50, we'll add your name to Beautiful Day RI's list of supporters and partners. Additionally, we'll send you: - a hand-written thank you note - 25 Beautiful Bars to share (Shipping to US only.)

    20 out of 50 claimed

    Estimated delivery: September 2013
  • $100USD
    Key Partner

    With a tax-deductible contribution of $100, we'll add your name to Beautiful Day RI's list of supporters and partners. Additionally, we'll send you: - a hand-written thank you note - 25 Beautiful Bars to eat and share - one (1) Providence Granola Project T-shirt (Shipping to US only.)

    25 claimed

    Estimated delivery: September 2013
  • $150USD
    Job Training Sponsor

    One of the things that we do really well at Beautiful Day RI, is to teach people applicable job skills. After a brief term with us, our staff have quickly learned useful skills that they can then take on to other positions or use in the process of starting their own businesses. How we succeed is by focusing on the specific needs of each person who come onto our team. Thank You!

    1 out of 25 claimed

    Estimated delivery: September 2013
  • $150USD
    ESL Sponsor

    Have you ever traveled overseas, outside the tourist zone, only to find that your "rough" knowledge of the language was a lot rougher than you anticipated? Now imagine that you've relocated somewhere and you have to survive on your knowledge of that language. This is the situation refugees find themselves in on a daily basis. What does your sponsorship really buy? The confidence to go grocery shopping, manage a job interview and to begin to adapt in a foreign land. Thank You!

    0 out of 25 claimed

    Estimated delivery: September 2013
  • $150USD
    Mentor - Sponsor

    Something as simple as a hand gesture can have many different meanings around the world. For example, an A-OK sign in the US is considered an obscene gesture in Latin America. Navigating the complexities of American culture is a challenge. Now consider the oppression and persecution that many refugees have endured in their homelands. Think about how things as simple as freedom of speech, freedom of religion and political discussion, can be misunderstood by a foreigner.

    1 out of 25 claimed

    Estimated delivery: September 2013
  • $250USD
    Sponsor a Baking Sheet

    Sponsor a Beautiful Bar Baking Sheet. As we're getting ready for full production, we'll be buying a bunch of professional baking sheets at ~$250. each. Although we can't stamp your name on it, we'll be happy to name one "Steve" or "Bob" or "carol" in your honor. Thank You!

    1 out of 15 claimed

    Estimated delivery: September 2013
  • $1,000USD
    Major Partner - Small Appetite

    If you're sold on our mission but don't want a lot of bars--this one's for you. With a tax-deductible contribution of $1000, we'll add your name to Beautiful Day RI's list of supporters and partners. Additionally, we'll send you: - a hand-written thank you note - the number of bars you'd like to eat or share - one (1) Providence Granola Project T-shirt - If you are a company or organization, we'll add your name or organizational logo to our endorsement list. (Shipping to US only)

    1 out of 10 claimed

    Estimated delivery: September 2013
  • $10,000USD
    The Big-Kahuna Partner

    With a tax-deductible contribution of $10,000, you will be able to choose the next Beautiful Bar name and flavor (within boundaries of reason and good taste). Additionally, we'll add your name to Beautiful Day RI's list of supporters and partners, add your name or organizational logo to our endorsement list, and send you: - a hand-written thank you note - up to 200 Beautiful Bars to eat and share - one (1) Providence Granola Project T-shirt (Shipping to US only.)

    0 out of 1 claimed

    Estimated delivery: September 2013
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