In 2009, the US became unemployed.
A family of 6, 2 dogs and cat moved from Florida to Washington to start a new life. The father was an unemployed General Contractor and the mom was an unemployed Economics teacher with a brand new MBA. They had run out of choices, so they chose to move.
This is their story, this is my story.
We weren't the only ones devastated by a sudden shift in our comfy middle class lifestyle, a lot of others were in the same boat.
Unable to find employment in Washington, I decided to start making soap, terrifically natural, beautiful, abundantly fragranced soaps.
What started as coffee money is now providing a living for myself and helping another woman, Jody, a single mom of two.
As of today, Snohomish Soap products can be found in all 9 PCC's in the Seattle area and by mid-October, all 28 Haggen stores throughout the northwest. In the spring, we'll be launching on Walmart.com.
We have two markets we are targeting: Natural Markets like Whole Foods and PCC and National Retailers like Kroger, Walmart, and Walgreen's. These 2 distinct markets have one type of customer in common! Those customers who are looking for products produced locally and ethically! These are what folks are calling “conscious consumers”
The problem is, how does a local, craft soap company scale, make a social impact (really important to us) and remain local. We do it by building a national network of authentically local soap manufacturing sites with moms making soap from their homes. Its a scalable, sustainable model.
These women will provide the manufacturing needs of the smaller regional retailers and for their community farmers markets. That's where I started! Its been a terrific way to connect to my community and build meaningful networks. We'll stick with my branding, my packaging, my formula. But, we'll brand it with "their" location...for example...Philly Soap Company, Tacoma Soap Company, etc.
The big retailers will continue to be supplied by our manufacturing site in the Puget Sound region.
The cost to get each site up and running is minimal, but we do need a vehicle for deliveries, training, etc. Thats where you come in!
We're asking for $35,000 to get this amazingly simple "back on your feet" plan rolling..
Everyone uses soap, and almost anyone can make soap. Would you throw in a little (or a lot) to help us get these struggling families moving towards recovery? Its a WHOLE NEW MODEL and ITS GONNA WORK!
Team on This Campaign: