GIRLS LOVE SWEETLOCKS
We are pleased to share with you our exciting new idea for a girl’s toy. Sweetlocks is a one of kind scented hairbrush that encourages young girls to brush their hair, feel pretty and be empowered. This novel toy resolves the age-old problem of getting your lovely girl to brush her hair, especially if she is between the ages of 7 and 13.
HOW DOES IT WORK?
SweetLocks has a patentable technology that releases the scent directly from the bladder of the brush. Once the bristles of the brush are compacted (when you brush your hair) the scent is released from the brush and lightly scents the hair. It does not contain any irritating or damaging chemicals and won't leave a residue on hair or scalp.
Potential scents for the first manufacturing run include;Strawberry Shortcake, Blueberry Muffin, Chocolate Cookie Cake, Strawberry Banana, Cotton Candy, Fruit Punch, Cherry Limeade and Raspberry Lemonade. We will select the top two favorites from our initial market research for our first manufacturing run. The scents will be finalized once production begins.
We also plan on expanding our line with themes such as Holiday related scents and Tropical fruit scents.
WHERE ARE WE NOW?
We have manufacturing partners in place and ready to go. Each brush is designed with a sparkly bright color pattern that girls love. We’ve built and tested the prototype with mothers and daughters and they love it. We want to expand the SweetLocks line into many designs and scents but we need to get this first run completed and build the marketing campaign. The hurdle we face is that the minimum order is 3,000 brushes….we need your help.
HOW LONG DOES THE SCENT LAST?
Although we are still in the prototype stage, our initial testing shows that the scent lasts in the brush for life of the brush.
CAN YOU MEET THE DEADLINE?
Yes, we have been assured by our manufacturing partners that once we give the go ahead we will be able to produce 3,000 brushes packaged and ready to go by April 2013. We will also have the capability to ramp up manufacturing if we exceed our goal.