Welcome everyone and thank you for taking the time to read through our campaign.
Any donation no matter big or small will go a long way in helping us achieve our goal!
Thank you so much!!
Who Are We?
The Fresh Squeeze is a local Calgary company who squeezes, bottles and delivers fresh organic orange juice throughout the city.
Because the juice is made locally, there's no need to extend its natural shelf life, which means you're able to enjoy the benefits of raw oranges that were squeezed that day.
No pasteurizing. No flavour packs. No added sugars.
First Off, What's In Big Manufacturers' Juice?
Whats Our Intention?
Simply, we want to reinvent the Milkman- yes that friendly guy that would drop off Fresh Milk to your doorstep!! Thats going to be us :) but with Freshly Squeezed Orange Juice.
Oranges are squeezed. Juice is bottled and delivered. All in the same day!
So......What Do We Need?
To make it all happen we're asking for $47,000.00 to finance, promote and properly execute our home delivery program. Heres a breakdown of what your contributions are going towards:
First off- not one dime will go towards paying salaries :)
Here's a few items that we need (and cost money!):
- To pull off Home Delivery we need to lease a DELIVERY VAN with custom decals ($10,000/year)
- As we grow, we'll need to purchase another Zumex Speed Juicing Machine ($15000)
- Spreading the word with Innovative marketing/Social Media/Billboards/Flyers/Mailouts/Andrew in an orange spandex suit : p , etc. ($10000)
- Attractive and Seamless Online Platform / Back Office to accommodate client accounts, processing orders, accounting and book keeping. ($12000)
Juice Fact #1
Pepsi, which owns Tropicana, and Coke, which owns Minute Maid, produce 59% of the orange juice in America.
How Do You Compare The Juice??
Their Juice vs Our Juice
- Oranges are squeezed 1. Oranges are squeezed
- Juice is pasteurized (heated) 2. Juice is bottled
- Flavour packs are added 3. Juice is delivered
- Juice is bottled
- Juice is shipped
Time frame = Up to 10 Months Time frame = Same day :)
Juice Fact #2
When the juice is stripped of oxygen it is also stripped of flavor providing chemicals. Juice companies therefore hire flavor and fragrance companies, the same ones that formulate perfumes for Dior and Calvin Klein, to engineer flavor packs to add back to the juice to make it taste fresh.
What Do We Sell?
Currently we have 3 sizes available:
1 Litre Bottle (20 Oranges Per Bottle)
470 ML Bottle (9 Oranges Per Bottle)
237 Ml Bottle (5 Oranges Per Bottle)
Whats Our Vision?
2/3 of North Americans drink orange juice.
We believe that by providing an orange juice that is clean, nutritious and accessible, consumers are able to make healthier choices without having to compromise the convenience of today’s lifestyle.
Fresh is clean, it's simple and now it's here.
We appreciate your generosity : )
The Fresh Squeeze Team
Our Perks include a variety of cool Freshly Squeezed SWAG plus a very exciting program called ELS EXPRESS. Watch the link below for more information!!
1. Fresh Squeeze "Stress Ball" with our logo on it.
2. Our lineup which includes every bottle in production-currently 1 Litre, 470ml, & 237ml.
3. Have your name on our DELIVERY VAN as a sincere thank you and provide city wide recognition!
4. ELS EXPRESS Fitness Platform video below with our $199 package.