IF PEOPLE CAN'T GET TO FRESH FOOD...
…we want to bring fresh food to them! It’s a well-documented fact that rates of obesity, hypertension, and diabetes are highest in neighborhoods with inadequate access to sources of fresh food. That’s where we come in: BR+A+CE, a 501(c)3 non-profit organization, has designed a pedal-powered mobile farm stand for an underserved neighborhood in Boston.
We don’t want to brag, but trust us, people are going to be excited when they see the farm stand. We’re talking about chasing-the-farm-stand-like-it’s-the-ice-cream-truck excited. Think Transformers-meets-food cart mashup with a modern design pedigree, and you’re beginning to get an idea where we’re headed.
Mobile farm stand model by BR+A+CE
A REAL PROJECT FOR A REAL NEED
Within Mattapan, one of Boston’s most diverse neighborhoods, access to fresh produce is scarce, but there’s no lack of community spirit or involvement. In collaboration with local health advocacy group Mattapan Food & Fitness Coalition (MFFC) and Brookwood Community Farm, our non-profit partners, BR+A+CE has worked non-stop for the past year to design a pedal-powered farm stand, locate sites in Mattapan, and connect the dots between partners to make the project a success.
The mobile farm stand will vend produce at a local public transit hub, a senior residence, and a popular playground at different times during the day. Now we need your help to build and launch the farm stand!
WHY WE NEED YOUR SUPPORT
IMPROVE COMMUNITY HEALTH THROUGH FOOD ACCESS
It's no surprise overall levels of health are lower in communities with inadequate access to fresh food. Help prevent negative public health trends by encouraging positive lifestyle choices.
ENCOURAGE HEALTHY EATING
Good eating habits don't develop overnight -- we want to promote healthy food choices by making fruits and vegetables an appealing and convenient alternative to processed foods.
SUPPORT COMMUNITY DESIGN
We believe that design can and should be about more than aesthetics -- it can effect real, powerful change in communities. Help make sustainable design accessible to all -- not just those who can pay top dollar for it.
SUSTAIN LOCAL AGRICULTURE
Brookwood Community Farm, the official supplier of the farm stand's produce, is a non-profit farm located near Mattapan that utilizes sustainable agricultural practices. Support for the mobile farm stand is support for local agriculture!
CREATE EMPLOYMENT OPPORTUNITIES FOR CITY YOUTHS
The farm stand will be operated by two of Mattapan Food & Fitness Coalition's Vigorous Youth group as a salary-earning project. By supporting the mobile farm stand, you are ensuring at least two young people are employed this summer.
MFFC's Vigorous Youth sketch ideas for the mobile farm stand
LET'S GET ROLLING!
To get the mobile farm stand on the road, we need to raise $7,743 by August 8th. These funds will all go directly to purchase materials for the project. We have a small window of time to raise the necessary funds for this project, but we’re optimistic we can meet our goal and have the farm stand on the road this August.
- Custom tricycle frame and components – $3,500
- Fabrication of the Mobile Farm Stand - $1,920
- Shipping costs for metals, processing, and fees – $1,198
- Material Cost (Metal tubing) and Hardware $728
- Paint finish for tricycle – $300
- Produce bins - $97
- TOTAL - $7,743
Two years ago, the Awesome Foundation honored us with its first-ever award for the Big Hammock Project: a temporary public art installation in Boston that launched BR+A+CE. We are thrilled to again be honored with a $1,000 grant from the Awesome Foundation, which will help defray the total project cost. Our total project budget, however, well exceeds the material costs listed above; for a detailed breakdown of all project costs, please see the .pdf of our full project budget here.
MATCHING DONOR (up to $4500!)
Established in 2010, The Office of Food Initiatives is tasked with increasing access to healthy and affordable foods, expanding capacity to produce, distribute and consume local foods, and build the local food economy.
Through this office, the Mayor of Boston, Thomas Menino, has pledged to match all donations up to $4500.
WHAT WILL I RECEIVE FOR MY DONATION?
Apart from the satisfaction of supporting an awesome project that addresses a real need, we're offering incentives to project supporters at all levels of commitment, ranging from acknowledgement on our website to the privilege of cutting the ribbon.
All donations greater than $25 will receive a combination of stickers, post cards, posters, and tote bags. You can view a full list of the incentives and requested donation tiers in the column at right. Incentives for this campaign graciously provided by designers Jeremy Afuso and Jesen Tanadi.
WHAT IS BR+A+CE?
BR+A+CE: Building Research + Architecture + Community Exchange is a 501(c)3 non-profit community organization founded by architects, engineers, artists, and designers with the goal of creating innovative public spaces that engage social, economic, and cultural issues facing communities locally and globally. BR+A+CE aims to foster collaboration between community members and designers to encourage the spirit of learning and exchange between different groups. We believe that design is not only a problem-solving method, but also a tool for civic empowerment!
THE VOLUNTEER TEAM...
...is comprised of designers, fabricators, students, and faculty brought together by BR+A+CE's Officers and Board of Trustees. The mobile farm stand has been led by Mykel Terada, John DiSalvo and BR+A+CE co-founders Anthony Piemarini and Hansy Better Barraza. We’ve been fortunate to be aided by Vivien Morris and the Vigorous Youth group at Mattapan Food & Fitness Coalition, Mark Smith and Judy Lieberman at Brookwood Community Farm, Erik Nelson of Structures Workshop, Inc., Chris Bull of Brown University, Joshua Kampa of Arc-En-Ciel Studio and MIT student Kristen Zeiber.
Our board of directors and advisors includes Erik Nelson of Structures Workshop, Inc., Thomas Gardner of Housing Operative and RISD, Sinote Ibrahim of Ibrahim & Ibrahim Consulting Engineers, Ann Woods, Mary Baccash, Rosario Rojas, Justin Crane, AIA, and Antonia Better-Wirz.
All donations to BR+A+CE are tax-deductible. Please contact us directly at firstname.lastname@example.org if you require formal acknowledgement of a donation for tax purposes.
To get involved and follow our progress, please visit our official website and like us on Facebook!