Don't Back Zach
Hi there! We're the media semi-professionals behind the ScreenJunkies channel, makers of the Honest Trailers and the ScreenJunkies Show. Our "Don't Back Zach" campaign was launched in response to the new wave of celebrity Kickstarted vanity projects. Whether it's Melissa Joan Hart raising money for a film where she doesn't play Clarissa, or Zach Braff raising money for a movie he wants you to think is the sequel to Garden State, it seems like there's no celebrity too small or idea too dumb to not get its own crowdfunding campaign. Enough is enough!
Famous people have two things we normals don't: money and access. By turning to crowdfunding, they've gamed the system, cashing in on their fame to make any project they want with no risk to their own bankroll, and owing no profits to their "investors" if its a success.
We need to send them a message that this is NOT OK, and with your help we can do just that…
What We Need & What You Get
We've put together a full-page advertisement telling everyone we "Don't back Zach" (check out the ad in the media gallery). We'll need $10,000 to run it in the local film & TV industry magazine, the Hollywood Reporter, and if we hit $200,000 we'll go national in a magazine like Entertainment Weekly. All funds will be returned if we don't hit our 10k goal!
Other Ways You Can Help
And hey, maybe you can't afford to help tell famous people to mind their own business right now. That's cool. You can always get involved by sending out our campaign YouTube video and watching the ScreenJunkies show every Thursday!