We are two young individuals talented in both software engineering and business development raising money to build Anchor CRM, an innovative new application for real estate agents to more effectively manage their customer relationships, build their online brand reputation, market their listings, and track their business.
What is Anchor CRM?
Anchor CRM is an online application built to manage an agent's online operations. Anchor can help track and manage an agent's customer relationships so that our users can maintain all of their leads and efficiently communicate with their current clients. Anchor CRM also incorporates an external website, Anchor Neighborhood, for agent clients to sign in and communicate directly with our agents, share documents, and track progress. It essentially provides a front-end connection for customers who are sometimes left in the dark by professionals using a back-end CRM system. Anchor Neighborhood also acts as a great marketing tool by allowing agents to easily publish listing tours from unique URLs with the information already stored in Anchor CRM for better client accessibility. Since social networks have slowly become an essential part of many successful real estate agents' business strategy, Anchor directly integrates with popular social platforms such as Facebook, Twitter, and Yelp. By helping agents set up a complete profile and tracking their performance, Anchor can help agents take full advantage of these important online tools.
We believe that the ability to manage all of these different online operations under one simple and easy-to-use application will be incredibly advantageous to real estate agents.
Why are we building it?
About a year ago, one of the founders was helping a real estate agent use some online applications and was incredibly surprised by how outdated, difficult to use, and expensive the software was. After many long nights of brainstorming and researching competitors, Anchor CRM was finally born with the goal of unifying and simplifying all of the online tools available to real estate agents under one clean, easy-to-use application. With Anchor CRM we want to empower any agent, no matter what level of experience they have using the Internet, with an array of online tools to take their business to the next level.
Why do we need money?
Right now, we have two energetic founders that are eager to take this business to the next step. We have a basic application built right now, but it doesn’t have all the features integrated to fully realize our vision just yet. Getting funded will allow us to dedicate more time to the business, pay any fees associated with integrating certain features such as SMS and email notifications, integrate with an online payment system, and rent the dedicated servers that we need to get the application online.
Does more funding mean more stuff? Absolutely! The funding goal we have set is the bare minimum we need to get online and operate for a few months. Getting more money means we can spend more time on product development and use finances on other things such as enlisting the help of a user interface expert to make sure we are on the right path design-wise.
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Find more information and sign up for our launch notification list at http://www.anchorcrm.com