Ready to launch a campaign to raise money for the Red Cross and support disaster relief?
Hurricane Sandy has affected millions of people across countries and statelines. But, it has also inspired many spectators to stand up and help their fellow global citizens in this time of crisis.
We built Indiegogo as an open and global platform where anyone can raise money for absolutely anything – creative, cause-related, or entrepreneurial. As soon as disaster struck, people and communities around the world mobilized to launch fundraisers through Indiegogo campaigns, activate their friends, family and networks, and together help those in need.
In an effort to support the relief efforts of this mass crisis:
Indiegogo has teamed up with the Red Cross in an innovative partnership that goes well beyond the “donate now” button to harness the passion and social network of engaged citizens, enabling individuals to create their own disaster relief campaigns.
Individuals wishing to support Hurricane Sandy Disaster Relief can automatically create a campaign on Indiegogo and send funds directly to the American Red Cross through PayPal’s Charitable Giving Fund.

In addition:
Indiegogo and PayPal are waiving fees for all Red Cross campaigns created through November 30, 2012. 100% of donations will go directly to the non-profit organization.
You’ll know 100% of the funds raised for those campaigns will go directly to the Red Cross – so you’ll know where every dollar you raise or contribute is going to.
Plus, we didn’t want to stop there. We know lots of folks are working with other verified non-profits all in support of Hurricane Sandy disaster efforts. So, we’re waiving all fees for those campaigns too.
Ready to take action? Create a Red Cross campaign now.
Here are some examples of campaigns raising money for Sandy relief efforts:
- E’s Piggy Bank for Victims of Hurricane Sandy – a 4-year-old raising money to support relief efforts
- NYC Food Truck Sandy Outreach – fundraising to have food trucks offering hot meals in NY and NJ’s most affected areas, with 29,000 hot meals served so far.
- Hurricane Sandy Comfort Campaign – providing direct relief during this Thanksgiving season.
Browse more Hurricane Sandy relief campaigns
(If you are currently running a campaign and want to direct funds to Red Cross Disaster Relief, please contact us at support@indiegogo.com)
We’re so moved and inspired by all the people coming together and supporting each other through this crisis. Thank you to our partners, team and community for continuing to make a difference in this world.
Best,
Danae
Danae Ringelmann
Founder, Indiegogo

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All of these Red Cross fundraising things are really misleading. They capitalize on the impression people have that they are donating money to help people who are impacted by Hurricane Sandy. That’s not how Red Cross works. Note that the advertising specifically says “100% goes to disaster relief”. It never says WHAT disaster. They money is put into a pool and then it is distributed as needed, out of that. Maybe on Sandy. Maybe in Haiti. Maybe in something that hasn’t happened yet.
Which isn’t to say that’s wrong — but the way it is presented that the $10 you give today si going to help Sandy victims tomorrow is VERY misleading and pretty deceptive.
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Fantastic effort by the red cross doing all their best to help those in need! Truly one of the best organizations out there!
I’ve done my part donating by texting REDCROSS to 90999 ($10 donation)
My thoughts are with all of those affected by superstorm sandy, and I hold you in my thoughts and pray for you every day!
John Mawson
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We are committed to gifting 2,000 children with toys this Christmas in Haiti
Want to help donate at : http://www.indiegogo.com/10000ToysForHaiti
Every $5.00 donation provides a child in Haiti with 1 toy for Christmas this year!
Thanks for the SUPPORT!
Please support us http://www.indiegogo.com/projects/271553?a=1092448
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Hello. Sorry to interrupt but.. If you want to support our project with “Save A Child”, I will be grateful. It is really hard to get anyone to there, when you don’t have any to donate. I really feel sorry for the kids.
You can support by sharing please. That is all what I am asking for. Thanks anyways man
http://www.indiegogo.com/saveafrica?a=1734050
Thank you Indiegogo for revolutionizing the fundraising industry with your platform that can assist in any industry and any cause.
It’s one thing for a company to be about making money, it’s another thing to raise introduce and give back in many ways, such as what you are doing with American Red Cross.
As soon as my 48 hours is up – you bet that I will contribute to the American Red Cross… apparently, I made too many contributions – lol.
I thought this new project may be of interest to some of you. Whether or not you have children, I am sure you are very close to people that do. This rising social networking site revolves around bragging about children and praising their accomplishments. It fosters self esteem and gives parents, friends, and relatives a way to show how proud they are of the children in their lives. As a proud parent myself, I know this will touch the lives of many and would love as many of you as possible to be able to be a part of it.
http://www.indiegogo.com/myKIDis
Louis, thank you so much for your comment, we really appreciate your support
It was important to us to help in the aftermath of Sandy in whatever way we could. Thank you also for sharing this campaign — so cool!
great so many can help
We agree!
http://www.indiegogo.com/hurricanesandyelectricity?a=413785
We started a campaign to supply electricity for the Hurricane survivors who are without power. Please donate if you can!
Also, please share on Facebook!
Many thanks,
Eden
Eden, thank you so much for your campaign!
Great! but why isn’t indiegogo charging the usual or small percentage? they should…would u be able to pull this off in every disaster? Orgs. will line up on your door now to do free work for them. I hope you have taken some fee for working on this. At end of the day it’s business and it should create value.
Cheers! Hope many people are able to crowdfund for the victims!
Hey Anshulika, thank you for your message — it was important to us that contributors could make the maximum impact in relieving the victims of Sandy. We appreciate your support
Our Foundation would also like to help our local area who was hit by Sandy! Please contribute! God Bless indigogo and all who are hosting campaigns!!!
http://www.indiegogo.com/legacyandconservation?a=770201
It’s a great idea, I encouraged everyone to contribute.
This our project to help people in our village:
http://www.indiegogo.com/1726986?a=1726986
Some perspective: “Want to Help People Recovering From Hurricane Sandy? Don’t Give to the Red Cross” http://louisianajusticeinstitute.blogspot.com/2012/11/want-to-help-people-recovering-from.html
Exactly, what percentage of donations to the Red Cross go towards relief? It’s certainly not 100%! We would be lucky if it is 70%
Answering my own question: In 2010 US Red Cross spend 279.1 million in overhead and fundraising or close to $0.09-$0.10 per dollar.
Hey Mimis, You can start a campaign for any verified non-profit or start your own campaign to help the victims of Sandy! Thank you for your message!
We would love to help!
We also like to help people.
http://www.indiegogo.com/1726986?a=1726986
We’re here to help you do that
Bless your hearts at Indiegog, and all those who contribute to this project. Great idea.
Thank you!
We wish that more will follow up this initiative, well done for setting an example!
Wow, what a great initiative! And as much as we all love the Red Cross (seriously), thanks for extending the fee waiver to other NGOs/501c3s.
Indiegogo, you’ve gone beyond funding an idea. You are now funding community. Thanks.
That’s a great way of putting it, Tom
We feel it’s important to support non-profit initiatives — Red Cross and beyond!
Everyone in their right mind is for it, but let us see how our contributions are working with a total contribution number. Thanks. Sorry that such serious stuff elicits such a game-like request, but it works.
Amazing Initiative! Keep up the Amazing work!