Internet Week NY - Highlights from the IndieGoGo Panel at the SOHO Apple Store

The Panel discussion focused on film funding, promotion & distribution.  Panelists included:

• Christopher Roberts (The Believer, Up With Me)
• Gary Hustwit (Helvetica, Objectified)
• Noah Harlan (Tehilim)
• Scott Kirsner (Author: Fans, Friends & Followers and Writer: Cinematech, Variety) as moderator.

Here's a 4-minute clip from the one-hour panel capturing Gary Hustwik's DIWO (Do-It-With-Others) approach.

• 0:00 - Intro
• 0:52 - How Gary has used the web to build and connect with audiences
• 1:50 - Why fans need to be participating in the filmmaking process
• 2:20 - How Gary creatively funded Helvetica & Objectified
• 3:20 - Gary's innovative outreach process