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85% of campaigns that reach their goal receive their first contribution within one day of going live. Your campaign's first contribution builds momentum for your fundraising effort.
On average, campaigns which reach their goal receive their first contribution in one day. In contrast, campaigns which don't reach their goal take about four days- that's four times as long!
The Help Sound Station campaign doubled their goal in only two days because of their massive initial outreach to their network. They have since sent out at least one update daily, and are only a few thousand away from tripling their goal.
Getting a strong start to your campaign is a key indicator of success, so here are some strategies to get you going.
- Complete all aspects of your campaign before launching - include a video, 3-8 perks, and have external social media accounts like Facebook and Twitter.
- Announce your campaign with a direct e-mail to your extended network and a design a social media campaign. The initial support from these networks is what will help you boost your GoGoFactor, and get your momentum going.
- Have creative ideas prepared on how to keep updating your followers and funders.
Caitilin/Director of Operations 13 Fat Girls and a Dead Cat Location: New York, USA This campaign owner loves "to make horror hilarious. This play is gross. This play has appalling and reprehensible adult themes." She offers some great alternative roles... Read more
Few genres can match the emotional depth of the theatre. Maybe it’s the connection of seeing actual people on stage, or maybe it’s the danger inherent in creating something new each evening. Theatre has a magic all its own. This... Read more
In 2009, the US Census Bureau recorded that over 50 million Americans were uninsured primarily because of the high costs associated, turning it into a 'luxury'. With this remaining a major issue amidst children and families, crowdfunding has become the... Read more
Have you ever felt like you were in a world of your own? In our exclusive interview with Bryn Oh, we talk to an artist who lives in the virtual world of Second Life. As a virtual avatar, Bryn has... Read more
We recently relaunched Fixed Funding highlighting some of its differences with Flexible Funding and how each route to fundraising aligns with the needs for the project. Our recent insight also reinforced the need for Fixed Funding campaigns to have a... Read more
Whether you're looking for perk ideas for your campaign or wanting to shop for a a unique gift, we've pulled together our weekly pick of some cool perks on IndieGoGo: $19 The Ring Mans Fund Location: South Carolina, USA Story:... Read more
Erin/Business Development CLICK HERE Location: Melbourne, Australia Meet 'A Million Year Girl' out of Australia - help her improve her already amazing album, and enjoy a fabulous pitch video! Kat/Content & Community The Liberia '77 Photo Repatriation Project Location: British... Read more
FanBridge is a fan management platform that helps optimize email and social media to grow, engage, and monetize fan bases. Whether you're a band, brand, filmmaker or athlete, our priority is making your fan list more valuable without making your... Read more
“Music is the universal language of mankind,” said Henry Wadsworth Longfellow in 1835. Over 150 years later, 5 great IndieGoGo music campaigns prove that great tunes know no borders: The Prostitutes’ New International Album Location: Praha, Czech Republic Story: The... Read more
Fixed Funding campaigns receive funds if they reach or exceed their goal. You can see some of the differences between Fixed and Flexible Funding in this blog post. Fixed and Flexible Funding campaigns share many of the same drivers of... Read more
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