IndieGoGo is a collaborative way to fund ideas. Founded on the principles of opportunity, transparency, choice, and action, IndieGoGo launched in 2008 to provide any idea (creative, cause or entrepreneurial) the tools and process to raise money, offer perks and keep 100% ownership.

IndieGoGo is in over 120 countries with over 5,000 projects.

Learn more about what IndieGoGo offers and How it Works here.
 
 
FOUNDERS
 

(gogodanae)
Danae Ringelmann, CFA - Operations
Danae co-founded IndieGoGo to democratize fundraising.  She brings finance and entertainment industry expertise, and Fast Company Magazine recently named her one of the Top 50 Women Innovators in Technology.

Prior to IndieGoGo, Danae was a Securities Analyst at Cowen & Co. where she covered entertainment companies including Pixar, Lionsgate, Disney, and Electronic Arts.  Danae also focused on cable network, NFL, newspaper and hedge fund clientele while at JPMorgan's Investment Bank and Private Bank.  In the wake of 9/11, Danae co-produced a concert reading of Incident at Vichy, an Arthur Miller play addressing the politically charged topic of racial profiling.

Danae is a CFA charterholder and holds an MBA from the Haas School of Business at UC Berkeley.  Danae graduated with a B.A. in Humanities from UNC-Chapel Hill, where she was a Morehead Scholar and varsity rower.

(gogoslava)
Slava Rubin - Strategy & Marketing
Slava co-founded IndieGoGo to empower creative entrepreneurs with Do-It-With-Others (DIWO) tools.  He offers expertise in audience-building and social media marketing, and serves as an Advisor to the IFP Film Week and Film Labs.  Slava also recently produced the short film Wonder of Seasaws.

Prior to IndieGoGo, Slava was a Strategy Consultant at Diamond Management & Technology Consultants, working on projects from start-up go-to-market strategies to corporate execution plans.  Beyond his passion for film, Slava started Music Against Myeloma, an annual charity event raising funds and awareness to fight this rare form of cancer.  Slava graduated with a B.S.E. from the Wharton School of Business.

(gogoeric)
Eric Schell - Technology
Eric co-founded IndieGoGo to bring advances in Internet technology to the creative community.  He offers expertise in software development, technology architecture, and IT analytics and governance.

Prior to IndieGoGo, Eric was an IT Strategy Consultant at Diamond Management & Technology Consultants, working for Fortune 500 Companies across Financial Services, Insurance and Telecom industries.  Eric was a founder of the Vanguard, the grassroots marketing team of The House Theater of Chicago.  He graduated with a B.S. in Computer Science from the University of Colorado at Boulder.  Eric also holds an MBA from the Haas School of Business at UC Berkeley.