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MAGNAN & TSE: the East meets West story

Be part of our story and help us bring our next collection to life!

  • Team:

    92162 774630 see more »
  • Location:Hong Kong, Hong Kong

  • Category:Fashion

Born from the interaction of two Parisian ladies, MAGNAN & TSE is a high end fashion label specialized in Precious Apparels since its launch in October 2009. The designers' vision is to combine handmade embroideries with basic volume silhouettes, morphing each piece into a casual elegant and chic garment.

 

MAGNAN & TSE evolves between Paris and Hong Kong: Paris for the creativity and Hong Kong for the know-how. East meets west you said? Here it is!

 

 

 

 

 

 

 

 

Based on the staple Tee, our line is very versatile to wear. It turns attires into adornments, ideal to dress day and night.

 

 

Our signature, soft bamboo fabric T-Shirts and dresses are defined by the unique handmade embroidery of beads, studs, and jewels details, elevating the shirt into an exquisite work of art with a bit of a "rock chic" edge.  

 

The handmade embroidery is unique to each dress or shirt. No two pieces are the same - guaranteed!

 

 

Sketch for the Phoenix artwork embroidery

 

 

 

 


Embroidery study with the production team in Hong Kong

 

 

 

 

 

Embroidery prototype

 

 

 

 

 

 

Embroidery positioning on garment

 

 

 

The embroideries are all handmade. This is also our signature quality craftsmanship, which has made us recognized as a high end label.

 

 

 

Handmade embroideries details

 


It took us almost two years to bring our dream to market and start making a modest living out of it. We have participated to different trade shows in Paris in order to reach overseas market and show our line as much as we possibly can.

 

We as designers also love to explore new techniques that bolster creativity. Digital print is our first endeavor: high resolution, photo quality images are printed onto silk with a geometric pattern that creates a highly distinctive, graphic collection of tops and dresses. 

 

 

The "Red feather" print 

 

 

The "Flower dot" print

 

 

The V neck silk printed tee


We now have the new Spring/Summer 2012 collection ready to be showcased and manufactured. The cost will be approximately $15,000 for a first production run, but we just don't have that much cash in hand, and that's why we need your help today.  

 


One of the Spring/Summer 2011 print image


As very energetic independent designers (we are a team of only two people!), we have self-funded the project so far. It is very challenging to guarantee a top quality of our products, but that is truly what we believe in: beautiful apparels that we keep in our wardrobe for a long time. Quality can make it sustainable! We believe in quality fabrics and finishings, because fast fashion is simply killing fashion and our planet.


We hope to raise at least $12.888 with the support of IndieGogo to bring the new collection to life. 8 is the lucky number in Asia ;-)


Be part of our story, be a part of Fashion as we love it - independent, creative & fun!


In February 2011, we set up a pop up store in a Hong Kong art gallery for a preview of the new line. Here is the teaser we made to announce the event.

 

Enjoy: http://youtu.be/_CC5Qw4aYb4

 

 

 

 

LOTS OF LOVE,

Yuen Man Tse

 

Facebook link:

http://www.facebook.com/#!/profile.php?id=100001173987759

 

Linkedin Profile:

http://www.linkedin.com/pub/yuen-man-tse/9/558/73b


 

Team on This Campaign: