Several days ago, I posted a quick question about setting a date to Digg our current For Thousands of Miles (FToM) Kickstarter campaign – all the feedback we received was positive.
Pedal%20Diggathon%20Sketch-1-1
So with only 34 days remaining, we’re going ahead with what we’re calling a: Digg*athon. Here’s everything you need to know to be involved.
We’ll be Digging the film’s campaign at 11 am EST on Monday, October 26th. The first 2 hours following will be the most critical in pushing Pedal towards the front page of Digg, but the Digg*athon will last the entire day, as all diggs will be very helpful.
Digg*athon%20Timezones
Once the story is submitted, I’ll post an update with a current shortened URL here on the production blog, as well as all of our social sites: Facebook, Twitter, IndieGoGo, Virb, Tumblr, etc.
It’s important to clarify “why are we doing this?”. Digg can be a very powerful site, and it can help reach out to hundreds-of-thousands of new people in a matter of hours.
The last time we submitted something Kickstarter-related to Digg, we spent only about an hour pushing the story on Twitter and Facebook, and had just shy of 40 people help Digg it. What was most amazing though; was at the start of that morning, our campaign was lagging at around the 20% mark for total funds raised, by the end of the night, we had jumped to over 60% – raising more than $4,200 in pledges.
Kickstarter%20Featured%20FToM
But Kickstarter is an all or nothing campaign – if FToM is even $1 short of it’s goal (of $8,300), the film will received none of the pledges these people have made during the last 60 days.
We know that Digg was just one part of the equation that afternoon, but we’re excited to see what kind of effect the site could have if FToM’s campaign received, say, 100+ diggs, or even 300+ diggs? How many new people would that put the film in front of? How many of those new people would find the film worth pushing forward?
We are hoping that by taking the weekend to help spread the word about Monday morning’s Digg*athon – we will be able to pull in at least 70 diggs within the 1st hour.
A few things to keep in mind: if you’ll be away from your computer during the first 2 hours – you can very easily help Digg with almost any cell phone (ie: iPhone, Blackberry, or any cellphone with internet access) via mobile Digg.
Con’t: http://tr.im/CQPF